Remedy MD to keynote GDC Europe
Max Payne and Alan Wake studio boss to discuss creating IPs the Remedy way
Remedy Entertainment's managing director Matias Myllyrinne will keynote at this year's GDC Europe on succeeding in the games industry as a small, independent studio.
'Creating Intellectual Properties the Remedy Way' will focus on the Max Payne creators' goal to stay independent and its passion for creating new IP, as well as address the issue of how a boutique European studio can compete in such a quickly-changing industry.
As one of the key figures behind the company's success, Myllyrinne has been responsible for Remedy's business affairs since 1999.
He is the latest speaker announced for the Game Developers Conference Europe, held this year for the first time in Cologne.
The professionals-only event expects to attract an audience of over 1000, will feature over 100 speakers from leading international gaming companies and runs from August 17-19.