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Mark Cerny

The respected games designer discusses spiralling budgets, the evolution of handheld and iteration of social games

GamesIndustry.biz That must have been heart-breaking.
Mark Cerny

That's yet another reason why I don't regret not being in the coin operated games business anymore. If you look at the iPhone and iPad experience you are taking that and raising it to the nth power. You can be a big famous game creator, and the big studios are dabbling in this too with original titles, and it just gets lost, it just gets buried under the avalanche of 10,000 other things that are coming out.

But from a businessman perspective, you can say, "I own a studio, where do I want to go with this studio?" and look at the market sectors and the opportunities and all that. But as a creator, it's a tough environment to be in to the extent that I could do a title with a reasonably nice console budget and understand we'll have traditional marketing and a traditional release - yes, I'll go for that.

GamesIndustry.biz Do you think there're still realistic opportunities for a start-up development team to break into the console space, because even XBLA and PSN budgets have risen and the markets have become crowded?
Mark Cerny

Yes, yes there is. Because five years ago the route was this - you did portable then you did home. Portable was so small it was just you and three of your buddies making a game and if that went well you grow to do home console. Today you've got one more rung in that ladder because you can do your own iPad or iPhone game and if you want to go up from there you can go to the modern portables, which still take a significant team size.

I'm sure you saw Uncharted for NGP - that team size is analogous to a PlayStation 2 team size. You really can work your way up to the very large teams through successive successes. Those titles are smaller and you won't get funding for a large title.

GamesIndustry.biz What's your impression of the NGP, have you had a lot of hands-on time with it? The handheld space is dominated by mobiles and tablets - is there still room for a hardcore games machine?
Mark Cerny

I think it's very exciting. I think it's great to have joysticks, that's very important. Virtual controls are harder to use than physical controls. The NGP is a combination of both and it's very, very specifically designed for the gaming experience. It should do very well on that basis. It doesn't necessarily mean hardcore, it means even a lighter game experience is going to benefit with that array of controls on it.

GamesIndustry.biz There's also that shift in the creation of the hardware, making it a software-friendly device with developers in mind, which isn't something Sony has done before with its hardware.
Mark Cerny

Wasn't it interesting how the event in Tokyo was all about the games and not about the underlying technology? I don't think they said what was in that chassis. That would not have been the case five years ago.

Matt Martin avatar
Matt Martin joined GamesIndustry in 2006 and was made editor of the site in 2008. With over ten years experience in journalism, he has written for multiple trade, consumer, contract and business-to-business publications in the games, retail and technology sectors.
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