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Fable III

New video features voice artists Sir Ben Kingsley, Michael Fassbender and Simon Pegg.

LONDON – 28 September 2010 - It takes a village, so goes the popular adage, and never has this been truer than in “Fable III.” As you embark on your own revolution to seize the throne from an evil tyrant in “Fable III,” starting on 29th October exclusively on Xbox 360, you’ll be flanked by a supporting cast that features some of Hollywood’s most renowned talent, with film accomplishments that include “Monty Python,” “Star Trek,” “Harry Potter,” “The Lord of the Rings,” “Pirates of the Caribbean,” “Alice in Wonderland,” and the upcoming “X-Men: First Class.”

Available today, the latest instalment to the popular “Inside Lionhead” video documentary series features the talented cast, including Sir Ben Kingsley, Michael Fassbender, Simon Pegg and more, as they reflect on their experiences working on “Fable III.” From topics such as Sir Ben Kingsley picking up a Welsh accent to how Michael Fassbender prepared to take on a villain’s role in his first video game voiceover project, watch what happens when the star-studded cast applies their craft to “Fable III,” this October’s most anticipated title.

“The ‘Fable’ franchise has always been recognized for its unique take on drama, morality, and of course, humour,” said Louise Copley, head of the “Fable” franchise. “We’re taking this to the limits in ‘Fable III’ by bringing on a star-studded cast that includes Sir Ben Kingsley, John Cleese and Simon Pegg, who truly understand what it takes to bring characters to life in complex ways and add new dimensions of blockbuster entertainment to ‘Fable III.’”

“This is my first experience voicing a video game, so what drew me to it was the team, how committed they are, how well organized everything is and how beautiful the game is,” said Sir Ben Kingsley in the video documentary. “One of the things that’s missing from a lot of video games is good writing and good voice work. I think this one has a wonderful mythology and it’s witty and it’s engrossing,” added Simon Pegg in the video documentary.

Interact with these critically acclaimed actors in “Fable III” like never before. Talk politics with Sir Ben Kingsley, dish over the latest fashions with John Cleese or stir up trouble with Simon Pegg, all while plotting to bring the tyrannical King Logan – voiced by Michael Fassbender – to his knees. The Fable III voice-cast brings together some of the world’s most talented actors from all genres of the big screen, silver screen and theatre, including:

John Cleese as your trusty butler and confidant, Jasper Sir Ben Kingsley as the leader of the mountain dwellers, Sabine Simon Pegg as attention-seeking soldier Benn Finn who is looking for action Michael Fassbender as the evil King Logan whom your “Fable III” hero will lead a revolution against Zoë Wannamaker returns as Theresa. She was last seen taking over the Spire in “Fable II,” but who knows what her real motivation is? Stephen Fry returns as Reaver, the narcissistic marksman blessed with eternal youth Bernard Hill as Sir Walter Beck, your faithful mentor Nicholas Hoult as the potential male love interest, Elliot, to your “Fable III” female hero Naomie Harris as Page, the leader of the rebels who reside in Bowerstone

“Fable III” sets the stage for an unparalleled action and adventure experience, in which you will be called upon to lead a rebellion against your brother, the tyrant king Logan, and rise up as the new ruler of Albion. Take part in all the action, drama and humour as you’re propelled into a rich and engaging story, featuring a unique cast of characters around you.

“Fable III” will be available in a Standard Edition (£49.99) and Limited Collector’s Edition (£59.99) for Xbox 360, and is available now for pre-order at participating retailers. With the character creator tool at xbox.com/fable3, called the “Fable III” Villager Maker, fans who pre-order the game at participating retailers can create and bring their personalised villager to life. Additionally, the in-game villager will deliver to your hero a thrilling new quest and 1,000 gold in fortune.

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“Fable III” launches in the UK on 29th October and is rated PEGI 16.

For more information, visit www.xbox.com/fable3. For additional details, visit Lionhead at lionhead.com/fable3.

To download this video diary, visit http://edelmanadmin.psni.com/public/Fable%20III/. [Please do not publish this URL publicly in any form.]

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For consumer media enquiries, please contact:

Baz Singh / 020 3047 4024 / balraj_singh@jcpr.com

Nik Thakkar / 020 3047 4087 / nik_thakkar@jcpr.com

For specialist media enquiries, please contact:

Dominic Carey / 01189 095334 / v-docare@microsoft.com

Notes to editors:

About Xbox 360

Xbox 360 is a premier home entertainment and video game system. This November, with the addition of Kinect, Xbox 360 will forever transform social gaming and entertainment with a whole new way to play — no controller required. Xbox 360 is also home to the best and broadest games as well as the largest on-demand library of music, standard- and high-definition movies, TV shows and digital games, all in one place. The entertainment centre of the living room, Xbox 360 blends unbeatable content with the leading social network of 25 million Xbox LIVE members to create a limitless entertainment experience that can be shared at home or across the globe. More information about Xbox 360 can be found online at http://www.xbox.com.

About Xbox LIVE

Xbox LIVE is the online entertainment service for your Xbox 360, connecting you to an ever-expanding world of games, movies, TV, music, sports and social entertainment. Xbox LIVE lets you play the best games, enjoy the largest on-demand library on any console, listen to millions of songs and share the fun with friends around the world. Xbox LIVE is also the exclusive home of controller-free online entertainment through Kinect, making your Xbox 360 more intuitive and interactive than ever before. With an active community of 25 million people across 26 countries, expanding to 35 this fall, Xbox LIVE, together with Xbox 360, provides you with instant access to the entertainment you want, shared with the people you care about, wherever you are. More information about Xbox LIVE can be found online at http://www.xbox.com/live.

About Microsoft

Founded in 1975, Microsoft (Nasdaq “MSFT”) is the worldwide leader in software, services and solutions that help people and businesses realize their full potential.

About Lionhead Studios

Lionhead Studios is based in Guildford, Great Britain and was founded in 1997. The company has released six games since then, Black & White, Fable, Black & White2, The Movies,Fable the Lost Chapters and Fable II. Cumulative world –wide sales are over the 9 million mark. In April 2006 the company was acquired by Microsoft Corp. The company employs over 150 people and will release Fable III on Xbox 360 on 29th October.

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