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Microsoft (Page 89)

News

XNA boss defends Xbox Live Arcade

Despite increasing PSN and WiiWare competition, Xbox Live Arcade still leads the way for indie games, says Satchell
Feature

Chris Satchell on XNA

Chris Satchell discusses the motivations behind XNA, the business model behind the platform, and how to get stuck in
News

Microsoft backed the right "horse"

Microsoft's Neil Thompson says the company has been fundamentally backing digital downloads in the format war
News

More to mass-market success than gameplay, claims Lewis

With the lowest spec model now undercutting Nintendo's soaring Wii, Microsoft Europe boss Chris Lewis believes the wide range of family-friendly services offered by 360 are key to the company's mass-market ambitions
Feature

The Age Debate: Part 2

Neil Thompson expands the issue of educating parents, and the European argument
News

UK Xbox 360 sales up 40%

The Xbox 360 enjoyed a 40 per cent spike in UK sales over the weekend following the Europe-wide price cut, according to Chart-Track.
News

Microsoft dismisses Blu-ray as "historic phenomenon"

The console war intensified this week, with senior Xbox exec boss Chris Lewis branding disc formats a thing of the past as Microsoft slashed the price of 360 in Europe — with the entry level model now half the price of Sony's Blu-ray supporting PS3.
News

Lewis: 360 cuts will "open mass-market floodgates"

With the price of Xbox 360 models slashed this week, Microsoft Europe boss Chris Lewis believes the aggressive move will help snare the elusive casual consumer, while reinvigorating the platform in places where it is being outsold by PlayStation 3.