Beyblade

SAN MATEO, CA – Nov. 9, 2010 – BEYBLADE: Metal Fusion – Battle Fortress and BEYBLADE: Metal Fusion offer a whole new level of immersion into the highly competitive world of Beybladers. Published by Hudson Entertainment, the North and South American subsidiary of HUDSON SOFT, BEYBLADE: Metal Fusion – Battle Fortress on Wii ^TM and BEYBLADE: Metal Fusion on the Nintendo DS ^TM are now available for $39.99 and $29.99, respectively. The television series from Nelvana and d-rights Inc. launched in Canada in May on YTV and debuted in the United States on the Cartoon Network in June.

“Children of all ages, along with their families, can play the BEYBLADE games together and experience the exciting action and cool characters that make the show such a hit,” said Mike Pepe, director of marketing for Hudson Entertainment. “ BEYBLADE: Metal Fusion – Battle Fortress and BEYBLADE: Metal Fusion also offer lots of customizable options that allow players to take full control of their Beyblading experience.”

The action is more thrilling than ever with BEYBLADE: Metal Fusion – Battle Fortress for Wii. The game features a complete game-specific story with the original characters from the show. The game is equipped with four-player “Battle Mode” competition allowing players to face off against three other human or AI controlled enemies, or play co-operatively with allies. BEYBLADE: Metal Fusion – Battle Fortress also includes a special DVD including a full-length episode titled, “Merci’s Dangerous Trap” from BEYBLADE: Metal Fusion television series with art unique to the disc. The special DVD will be exclusive to the limited edition BEYBLADE: Metal Fusion – Battle Fortress from November 9 or until supplies last for $39.99.

In BEYBLADE: Metal Fusion on the DS, players compete against 19 other Beybladers in the World Championships. Featuring voice commands using the DS microphone and supporting 2-player competition via the Nintendo ^® Wi-Fi Connection or wirelessly using a single-card, BEYBLADE: Metal Fusion lets players battle for the rights to be the best. Players can play on various battle stadiums and utilize special attacks and winning strategies in BEYBLADE: Metal Fusion – Battle Fortress and BEYBLADE: Metal Fusion.

Beyblade DS Collector Editions will also be available at launch while supplies last for $34.99. The “Cyber Pegasus 100HF” Edition will be available at Toys "R" Us ^® ; the “Bakushin Susanow 105F” Edition will be available at Walmart; and the “Counter Leone D125B” Edition can be found at other major retailers. Each collector edition will come with an exclusive in game character and toy Beyblade. These exclusive Beyblades have a unique metal facebolt not available anywhere else, and allow enthusiasts to customize their Beyblades to be uniquely their own.

For more information on BEYBLADE as well as other titles from Hudson Entertainment, please visit www.beybladevideogame.com.

Hudson Entertainment is the North and South American subsidiary of Hudson Soft, an international provider of games and entertainment content founded in 1973. Hudson Entertainment focuses on three key businesses: console retail games, digital download content, and music. Hudson introduced best-selling videogame franchises including Bomberman, Bonk, Military Madness and Deca Sports. Through numerous partnerships with record labels, Hudson has become a leading provider of digital music and video content. For more information on Hudson Entertainment, please visit www.hudsonent.com.

About Corus Entertainment Inc.

Corus Entertainment Inc. is a Canadian-based media and entertainment company. Corus is a market leader in specialty television and radio with additional assets in pay television, television broadcasting, children’s book publishing and children’s animation. The company’s multimedia entertainment brands include YTV, Treehouse, Nickelodeon (Canada), W Network, CosmoTV, VIVA, Sundance Channel (Canada), Movie Central, HBO Canada, Nelvana, Kids Can Press and radio stations including CKNW, CFOX, CKOI, 98,5 FM, Q107 and 102.1 the Edge. Corus creates engaging branded entertainment experiences for its audiences across multiple platforms. A publicly traded company, Corus is listed on the Toronto (CJR.B) exchange. Experience Corus on the web at www.corusent.com.

About d-rights Inc.

d-rights Inc. is a 100% owned subsidiary of Mitsubishi Corporation, one of the world’s biggest general trading company, handling entertainment content for a variety of Media, offering services in every aspect of content business including production, rights management, financing and merchandising. Check our properties at http://www.d-rights.com.

About Hasbro, Inc.

Hasbro, Inc. (NYSE:HAS) is a worldwide leader in children’s and family leisure time products and services with a rich portfolio of brands and entertainment properties that provides some of the highest quality and most recognizable play and recreational experiences in the world. As a brand-driven, consumer-focused global company, Hasbro brings to market a range of toys, games and licensed products, from traditional to high-tech and digital, under such powerful brand names as TRANSFORMERS, PLAYSKOOL, TONKA, MILTON BRADLEY, PARKER BROTHERS, CRANIUM and WIZARDS OF THE COAST. Come see how we inspire play through our brands at http://www.hasbro.com. © 2010 Hasbro, Inc. All Rights Reserved.

About Vivendi Entertainment

Vivendi Entertainment is a full service independent film, television, DVD and digital distribution company operating in the United States and Canada. Representing a vast range of genres including action, comedy, urban, family, Latino, sports and stand-up comedies, Vivendi Entertainment has become a favorite distribution partner for independent content providers. The company has built an extensive catalog of over 3,000 titles, and its customer-centric business model was founded on the principles of collaboration and financial transparency. The company provides sales, marketing, and distribution services to many of the home entertainment industry's most prestigious brands including: The Weinstein Company, World Wrestling Entertainment, National Geographic, Classic Media, RHI, Shout! Factory, Salient, and Code Black. Vivendi Entertainment is a division of Universal Music Group Distribution, the award-winning sales, marketing and distribution arm of Universal Music Group, the world's leading music company.