Warner Bros acquires Plexchat
Publisher instigates its plan to grow mobile business by taking on gaming communication platform
Warner Bros. Interactive Entertainment has acquired mobile gaming communications platform Plexchat as the publisher continues expansion of its mobile business.
According to Variety's report, Warner Bros intends to use the company's resources to improve community features in its various mobile games. These likely include recent mobile endeavors such as Harry Potter: Hogwarts Mystery, Westworld, Game of Thrones: Conquest, and upcoming title Harry Potter: Wizards Unite.
Plexchat CEO and co-founder Shawn Foust will join WB Games as VP of central product management, where he will oversee the implementation of Warner Bros' mobile communications platform.
"Foust and team bring tremendous social expertise in the mobile gaming space, which allows us to grow our chat capabilities for our slate of mobile games," said Warner Bros executive VP of worldwide production and studios Steven Chiang. "Advancing the social aspect of our mobile games in order to deliver the best experience for our players is a top priority for us."
Until recently, Plexchat was a communication app used by clans for mobile games, especially Clash Royale. The app shut down unexpectedly a few weeks ago, likely ahead of Warner Bros' acquisition.