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A guide to localisation in live-ops games
Fundamentally Games' Heather Pan explains the steps to adapting a live-ops game for a global audience
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The Children’s Code: What we’ve learned one year on
Wiggin's Isabel Davies and Patrick Rennie share key takeaways from the Information Commissioner's Office's engagements with games studios
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Making distinctive game brands
Consultants and marketing experts suggest a process that will help ensure your new gaming IP truly stands out
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Adapting in-game advertising for a privacy-centric world
Adjust's chief product officer Katie Madding explores the best strategies in an ever-changing mobile market
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Deep dive: The Riftbreaker's Metal Terror DLC
GameDiscoverCo's Simon Carless follows up with EXOR Studios' Pawel Lekki to find out how the add-on did and why pricing was an issue, but only for players from one region
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How to break into the alternative app stores
Flexion's Andreas Mac Mahon goes step by step through the process of taking a game from Google Play and making it sing on other app stores
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How to get a job as a product manager
The GamesIndustry.biz Academy explores the routes into this sometimes broadly defined but business-driven and very crucial role
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Earning wishlists on Steam: A case study
Black Tabby Games' Tony Howard-Arias explains how Slay the Princess earned 25,000 wishlists in two weeks and gives tips to other indies looking to build their audience
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20 lessons from 20 years
Industry icons, developers and more share their learnings on how to build the best team and ensure your studio will thrive
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How games studios can navigate the UK’s immigration system
The games industry boasts one of the most international workforces in the UK. The government’s sponsor licence is its key, say Laurence Keir-Thomas and Steve McCaig
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From demo to debut: Turning a game jam project into a full release
Under the Stairs' founder Vladimir Bogdanic shares his experience developing Eyes in the Dark from a game jam prototype
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A beginner's guide to approaching influencers
Plan of Attack's Dom Lawrence shares ten tips about getting in touch with content creators and increasing your chance to get a partnership going
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What should you charge for your indie game?
At Develop:Brighton, Game If You Are founder Lewis Denby discussed pricing, vetting competitors, and estimating revenue potential
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Writing for Games, Part Two: The experts' advice
Leading writers share insights and advice on preparing for a career in crafting narratives for video games
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Navigating early access: legal and practical considerations
Lawyer Anna Poulter-Jones provides a roadmap through the various regulatory and contractual issues studios will meet when soft launching their games
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Creature feature: An expert’s guide to making memorable monsters
At Develop:Brighton, Sam Santala explored ways game artists can make creatures more lifelike and not just a bag of bones and meat
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How viral marketing and cultural history propelled The Wagadu Chronicles
At Develop:Brighton, Twin Drums' Allan Cudicio gave an overview of his strategies to gain traction with the studio's Afro-fantasy MMORPG
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Supermassive Games' top three rules for narrative-driven horror
At Develop:Brighton, The Dark Pictures Anthology creative director Will Doyle discussed designing meaningful choices
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A beginner's guide to making your game accessible
Rebellion's Cari Watterton offered Develop:Brighton attendees advice on getting started with accessibility and user testing
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What it takes to be a great game producer
Unlock Audio's Elliot Callighan highlights the skills and qualities that enable a game producer to excel in their field
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Recruiting games talent from overseas
Experts from Lewis Silkin highlight legal pitfalls and tips for making the direct hire of remote employees a success
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How to get a job as a marketing director in games
Industry experts from both AAA and indie sectors share their tips for evolving your marketing career to the director stage
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The performance marketing approach to working with influencers
Gamesight's Nikki Demmel on how to make the most out of partnerships with content creators
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How to get your indie game noticed
PR and marketing experts offer their expertise and advice for indie developers in this GI Live Online panel
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Getting your game covered, as told by journalists
Games journalists assemble to give indie developers tips on how to efficiently pitch to the press