Zoo Entertainment Europe appointments

Zoo Entertainment Europe Limited - the newly formed European arm of the North American company Zoo Games, Inc - today announces that it has secured three key industry players to join its fledgling new division: Jon Broadbridge, Operations Manager, responsible for all Supply Chain functions throughout Europe, Richard Grantham, European Sales Manager, and Richard Underhill, Development Manager.

Jon Broadbridge has worked in the games industry for over 20 years for such companies as Commodore Business Machines, Gametek, Take 2 Interactive and most recently Activision Blizzard. He has occupied Supply Chain roles for over 11 years, successfully bringing to market such games as the Grant Theft Auto franchise and Guitar Hero.

Richard Grantham entered into the computer games industry with hardware giant Commodore Business Machines. He later transitioned into video game software, joining Gametek UK, progressing through European and UK Sales Manager positions. Richard continued his career with Take 2 Interactive in various roles including International Sales Manager and International Licensing Manager helping build Take 2 Interactive into one of the most prolific games publishers of the 1990’s.

After joining JoWooD Productions Software AG in 2001, he was promoted through various roles including International Sales Director, International Licensing Manager, and UK Sales / Marketing Director.

Richard Underhill started in the industry in the early 80's working as a freelance programmer on many 8-bit games. He joined Elite Systems' in-house team in 1987. After nearly two years there, he left with three other like-minded individuals to found Arc Developments. Richard focused on production at Psygnosis' Camden Town studio in 1997, moving on to a short stint at Climax before joining Kuju in 2001 as Executive Producer. Richard's final game for Kuju was the acclaimed Geometry Wars Galaxies on Wii™ and Nintendo DS™, during which he helped set up the new Double Six studio formed from the old Surrey group. Having left Kuju in early 2008, Richard was Executive Producer at Empire Interactive until its recent dissolution.

About Zoo Games, Inc.

Zoo Games, Inc. is a wholly owned subsidiary of Zoo Entertainment, Inc. Run by industry veterans, the company is focused on licensing, developing, and publishing a wide variety of casual and family-friendly video games for Wii™, Nintendo DS™, Playstation®2 system, PSP (PlayStation®Portable) system, iPhone™, and PC through their wholly owned subsidiary, Zoo Publishing, Inc. Product highlights include Order Up! and Deal or No Deal for Wii™, and multi-platform releases of titles for M&M’S, Chrysler, and Jeep. Zoo Games, Inc. is headquartered in New York, NY and Zoo Publishing, Inc. is based in Cincinnati, OH. More information on Zoo products can be found at zoogamesinc.com.

Safe Harbor

This press release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995 about Zoo Entertainment, Inc. Forward-looking statements are statements that are not historical facts. Such forward-looking statements, based upon the current beliefs and expectations of Zoo Entertainment, Inc.'s management, are subject to risks and uncertainties, which could cause actual results to differ from the forward-looking statements. The following factors, among others, could cause actual results to differ from those set forth in the forward-looking statements: general economic conditions; geopolitical events and regulatory changes; requirements or changes adversely affecting the businesses in which Zoo Games is engaged; demand for the products and services that Zoo Games provides, as well as other relevant risks detailed in Zoo Entertainment, Inc.'s filings with the Securities and Exchange Commission. The information set forth herein should be read in light of such risks. Zoo Entertainment, Inc. assumes no obligation to update the information contained in this press release.

For further information please contact:

Media

Frazer Nash Communications PR & Marketing

Tele: +44 (0) 1296712522

Emial: fnc@frazer-nash-communications.co.uk

Skype: frazernashcommunicationsuk

PR@zooeu.com

Zoo Entertainment Europe Ltd.

Genesis House,

25a Highfield Road,

Bushey,

Hertfordshire,

WD23 2QJ,

England.