'World Rally Championship 3D' Mobile Game Scoops IMGA 2007's 'People's Choice Award'

World Mobile Congress, Barcelona, February 12, 2008: At yesterday's IMGA Ceremony, I-play, the mobile publishing division of Oberon Media, the world's leading multi-platform casual games company, was awarded the IMGA 2007's 'People's Choice Award' for the 'World Rally Championship 3D', the mobile game based on one of the most exciting spectator sports in the world. The game, published by I-play, was developed by I-play's partner Firemint.

The FIA 'World Rally Championship 3D' features up to 16 official WRC locations; players must master four challenging environments and road surfaces in both arcade and championship modes - all against the clock! The game also features cinematic camera angles; third person driving views; track hazards such as logs, boulders and crashed cars, as well as the official WRC music and sound effects!

About I-play

I-play brings the best in mobile entertainment to an audience of over one billion people via a network of more than 120 carriers worldwide. I-play has been creating mobile games since 1998 and continues to spearhead the creation of mobile entertainment for the next generation.

I-play is a wholly owned subsidiary of Oberon Media, the world's leading casual games company. Oberon's Game Centre platform, is the industry standard and has been adopted by many of the world's largest corporations. The platform combines casual game content, merchandizing and features to fulfil each partner's specific needs. Oberon Media's publishing arm works with the industry's best, award-winning game developers to produce the top-selling casual games, which can be played in more than a dozen languages on PC, web-based, mobile and console platforms.

Founded in 2003, Oberon Media is headquartered in New York, with offices in North America, Europe and Asia.

For more information visit us at http://www.iplay.com/

I-play is a trademark and trading name of Digital Bridges Limited.