Where's Waldo?
On mobile phones, that's where.
FOR IMMEDIATE RELEASE
NEW YORK – April 7, 2009 – Capcom® Mobile, a leading developer and publisher of mobile games, and Classic Media, Inc. announced today that they will be bringing global publishing phenomenon Where's Waldo?® to mobile devices in North America and Europe. The first game in the multi-year deal will be a brain-training puzzle game launching this May.
"Capcom is no stranger to celebrated IP, with our own stable of successful franchises and licensed properties, but Waldo is something special,” said Midori Yuasa, President, Capcom Interactive, Inc. "We're excited to be working on this treasured franchise and thrilled to be bringing Waldo to mobile.
The first game, Where's Waldo?, is a brain-training puzzle game that invites players to JOIN THE SEARCH! and challenges them to complete a series of timed observational puzzles inspired by the unique search-and-find characteristics of the brand. Featuring original scenes from the classic Where's Waldo? books and puzzles, Capcom's mobile game is designed to delight, entertain and challenge. Gameplay elements include three engaging modes of play - Practice, Challenge and Classic - with six different puzzles, each timed.
About Where's Waldo?
Created by Martin Handford and first published in 1987, Where's Waldo? is one of the most recognizable characters in the world and a pop culture icon. A global publishing phenomenon with over 46 million books sold worldwide, the successful series is published in over 50 countries and has been translated into more than 25 languages. JOIN THE SEARCH! as the ultimate world traveler graduates beyond books and gets his digital passport. Online, in-store, or at events––who knows where Waldo will be spotted next? Spot Waldo online at FindWaldo.com.
About Capcom
Capcom is a leading worldwide developer, publisher and distributor of interactive entertainment for game consoles, PCs, handheld and wireless devices. Founded in 1983, the company has created hundreds of games, including best-selling franchises Resident Evil®, Street Fighter®, Mega Man® and Devil May Cry®. Capcom maintains operations in the U.S., U.K., Germany, France, Tokyo, Korea and Hong Kong, with corporate headquarters located in Osaka, Japan. More information about Capcom can be found on the company website, www.capcom.com.
About Capcom Interactive, Inc.
Established in November of 2005 with the mandate of bringing Capcom's celebrated IP to mobile platforms in North America and Europe, Capcom Interactive, Inc. maintains development and business offices in Los Angeles, London and Toronto. The company has published several mobile games based on Capcom's celebrated intellectual property, including Resident Evil TM , Street Fighter TM , Mega Man TM and Devil May Cry TM . In addition, CII has become extremely adept at bringing licensed IP to market as illustrated by the fantastic performance of Who Wants To Be A Millionaire and Are Smarter Than A 5TH Grader? ® in North America, as well as the success of Are You Smarter Than A 10 Year Old? TM and University Challenge TM in Europe. For additional information on the company and its offerings, please visit www.capcommobile.com.
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For More Information:
Mike Larson
Capcom Mobile
+1 (310) 943-5481
MichaelL@capcom.com
Jennifer Moses
The Morris + King Company
+1 (212) 561-7463
jennifer.moses@morris-king.com
Sommer Hixson
Classic Media, Inc.
+1 (212) 659-1993
sh@classicmedia.tv