We're on our way to Wembley
Play.com announce UK consumer games show
For Immediate Release
November 15 2007, Leading entertainment retailer, Play.com are delighted to announce 'Play.com Live' - a brand new consumer gaming, entertainment and lifestyle show, to be hosted at Wembley Stadium in March 2008.
Head of Games at Play.com, Gian Luzio said: "The UK audience has been starved of a gaming lifestyle show and we are delighted that we are bringing Play.com Live to the market. We're really excited about the proposition that Play.com Live will offer and through our consumer research it proves that this is exactly what they desire.
Luzio continued: "Play.com Live provides a great platform for all games publishers to showcase their games for 2008 and Wembley provides a fantastic venue for an entertainment show. We have some fantastic plans for this, ensuring it appeals to the mainstream audience both young and old"
Play.com Live will take place over the weekend of the 15th and 16th March 2008 at Wembley Stadium. Tickets will go on sale from December 3rd 2007 and will be exclusively available from www.play.com
For further information on Play.com Live please contact:
Steve Marks
Hill & Knowlton PR
0207 413 3711
smarks@hillandknowlton.com
About Play.com
PLAY.com is the UK's favourite Book, DVD, music and games retailer and was founded in 1998 by Richard Goulding and Simon Perrée. PLAY.com offers DVDs, CDs, games, books gadgets and electronics and has added to the range with Posters, T-shirts and the recently launched online trading site - PlayTrade.
Play.com differentiates itself from competitors by focusing on entertainment and leisure only and pioneering free delivery on the internet.
PLAY.com has become the UK's third most visited online retailer with in excess of four million customers in over 30 countries with more than 600 employees.