War Rock(TM) Invades Battlefields Across Europe

FOR IMMEDIATE RELEASE

IRVINE, Calif. - (January 15th, 2006) - K2 Network, Inc. ( www.k2network.net), an online game publisher today announced that the Free2Play and premium retail editions of War Rock will be available in stores throughout the United Kingdom beginning February 6, 2007 (and soon thereafter in localized European territories). War Rock is an intense tactical online First Person Shooter that is designed to appeal to new recruits as well as veterans of online FPS games.

The premium retail edition of War Rock includes a manual, full-colour map book and limited edition War Rock dog tags. For the first month of play, gamers will be given Gold Premium membership which includes an unlockable fifth weapon slot, a unique weapon, integrated voice chat, access to new maps and game play modes, weaponry, armour and new in-game items. Players will also have access to an unprecedented level of community support with full clan membership, tournament system access and priority login and customer support.

"After months of open beta testing that have seen thousands of players battle it out across the globe, we are pleased to announce a date for the official full release of War Rock" commented Producer Matt Norton, "With an easy learning curve, deep gameplay and low system specs, War Rock is a fantastic example of the K2 Network's ability to publish ground-breaking Free2Play online games".

War Rock is an online, military, tactical, first-person-shooter featuring state of the art weapons, team or solo based play and unbelievable missions and maps. With five different character classes to master, gamers can play individually or in a team. Players can participate in three modes of gameplay including Close Quarters Combat, Urban Ops and Battlegroup.

War Rock was created by South Korean developer Dream Execution Technology Co., Ltd., a development studio that focuses on game engine and online game development. Dream Execution Technology is the creator of the Jindo Engine, a patented game engine used in War Rock. More information on Dream Execution Technology can be found at www.dreamexe.net.

In addition to the retail copies, which will be published by new games publisher Elephant Entertainment LLC, the game will also be available as a commercial download from February 6th at www.warrock.net. War Rock utilizes K2 Network's Free2Play model where the game can be downloaded and played for free.

For more information about War Rock please visit http://www.warrock.net/

About Elephant Entertainment

Elephant Entertainment LLC is a new game and entertainment publishing company, specializing in bringing to the retail marketplace new and innovative game and entertainment content, achieved via unique and compelling retail distribution and consumer availability models, encompassing accessibility both in-store and on-line. Elephant Entertainment publishes within the spectrum of gaming experiences, from casual games to massively multiplayer experiences, publishing on all major gaming platforms. Elephant Entertainment is proudly headquartered in Minneapolis, MN, home of The Replacements, Prince, Tapes and Tapes, The Minnesota Twins, and Brit's Pub and Eating Establishment, with branch offices in Chicago, Seattle, NYC, Dallas, and London. The Elephant Entertainment website ( www.elephant-entertainment.com) is currently under construction.

About K2 Network

K2 Network, an online game publisher and community service management company, publishes and services highly engaging online games and cultivates dynamic player environments. The company puts "Gamers First" with compelling titles, exciting communities, creative pricing models, quality customer service, and frequent updates based on user requests. K2 Network currently offers War Rock, Knight Online, Global MU Online and Golf King. Company headquarters are in Irvine, Calif. More information can be found at www.k2network.net.

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