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Universe at War™: Earth Assault Breaks Out at iGames

Exclusive Launch Party, Showcase, at Select iGames Member Centers Across North America to Celebrate Release of Combat-Intensive RTS

MEDIA ALERT

One-Day Launch Party, December 8th; Two-Week Showcase, December 10th-23rd

WHAT:

Leading game center organization iGames will host a series of special events to celebrate the release of Universe at War: Earth Assault, SEGA's eagerly anticipated combat-intensive RTS.

WHEN:

The first event will be a one-day launch party, Saturday, December 8th, complete with informal skirmishes with gamers across North America, followed by an expanded showcase, December 10th-23rd, allowing real-time strategy fans one free hour over a two week period to experience the game first-hand.

WHERE:

Launch Party: 50 select iGames member centers across the US and Canada.

Showcase: 100 additional iGames member centers.

ABOUT THE GAME:

Developed by Petroglyph, this combat-intensive Real-Time-Strategy (RTS) game enlists players in an epic struggle to prevent total alien domination of planet Earth. Set in the near-future Universe at War: Earth Assault features three distinct factions that have traveled across the galaxy to wage epic warfare on Earth. With customization options never seen before in the RTS genre, Universe at War: Earth Assault will create an exceptional strategy game experience for PC gamers.

Key amongst Universe at War: Earth Assault innovations is "Tactical Dynamics," a system that allows players to retrain and customize their units in real-time on the battlefield. During the immense battles, "Tactical Dynamics" will allow your faction to overwhelm enemy forces and exploit tactical situations. Weaponry and defenses can be modified in true real-time to take advantage of the constantly shifting battlefield while fully customizable tech trees will allow players to constantly amend the development of technologies that they deem key to victory.

Battles in Universe at War: Earth Assault will also feature deformable terrain that will bear the scars of the huge clashes taking place. Deadly sci-fi weapons and alien powers will allow players to destroy whole cities and territories on a global scale, while the persistent world of Universe at War: Earth Assault will mean players can revisit previous battlegrounds to find them still smoldering in ruins.

Universe at War: Earth Assault further innovates through offering new multiplayer modes inspired by popular MMOs and other online games. Players will earn achievements, rewards, and medals in a finely balanced environment that leads into a persistent online campaign for ultimate faction supremacy across a virtual representation of the Earth.

Universe at War: Earth Assault is rated "T" for "Teen" by the ESRB and carries an MSRP of $49.95.

For more information on the game, visit the official Universe at War: Earth Assault site at www.universeatwargame.com. For more information and a complete list of iGames game centers hosting these events, including signup information, visit http://www.igames.org or contact the iGames promotions team at promotions@igames.org.

About iGames

iGames, Inc. offers a wide range of services to help independent and franchised game centers. iGames' mission is to promote and develop the growth of the game center industry. Its services unite game centers with the goal of establishing them as the driving force enabling the interactive entertainment industry to become the number one form of entertainment around the world. iGames has established strong relationships with industry leaders to provide a wide variety of products, services and programs to member game centers and gamers including software licensing, hardware discounts, exclusive game premieres, tournaments, and game nights. Today the company counts well over 500 centers and 1.2 million gamers, initiating and co-organizing more than 200 events a year. To learn more about iGames, go to www.igames.org.

About SEGA of America Inc.:

SEGA® of America, Inc. is the American arm of Tokyo, Japan-based SEGA Corporation, a worldwide leader in interactive entertainment both inside and outside the home. The company develops, publishes and distributes interactive entertainment software products for a variety of hardware platforms including PC, wireless devices, and those manufactured by Nintendo, Microsoft and Sony Computer Entertainment Inc. SEGA of America's Web site is located at www.sega.com.

Media Contact:

Bill Lessard / iGames / wlessard@igames.org / 914.476.6089

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