UBISOFT SIGNS UK DEAL WITH REEF ENTERTAINMENT TO DISTRIBUTE
London, UK - 1 February 2007 - Today Ubisoft, one of the world's largest video game publishers, announced a UK sales and distribution deal with Reef Entertainment to release Free Running, a game based on the new and exciting sport of the same name, on the PlayStation® 2 and PlayStation Portable (PSPTM) consoles on 16th March 2007.
Forget cars, trains, packed pavements and crowded platforms. Free Running means the concrete jungle is your urban playground as you run, vault, jump and climb over obstacles in the most fluid and flowing manner possible.
Rob Cooper, UK managing director at Ubisoft said, "Free Running is the first game of its genre and we are pleased to be working together with Reef Entertainment to bring Free Running to the UK market."
Peter Rezon, CEO of Reef Entertainment said "An enormous awareness of the sport is developing in the mainstream media and we feel now is the time to release the game. The sport of free running is appearing everywhere from Hollywood films, music videos to advertising and documentaries. Having acquired this exciting game from Rebellion studios and now having Ubisoft on board, one of the world's largest videogame publishers, provides the perfect platform for Reef to deliver this title to UK gamers."
Key Game Features
You will join an elite group of athletes known as Tracers (or Free Runners) and will compete against Sebastien Foucan, the creator of Free Running, seen recently in Â'Casino Royale' as well as members of the organisation known as Urban Freeflow. The aim is to become the greatest free runner of all time.
More than 60 challenges spread over 10 different levels in 3 distinct time zones, each with its own style of gameplay.
9 different single and multiplayer modes, including freestyle, time attack and ground zero.
Unlockable characters, clothes, tricks, videos and music.
Website: www.freerunning.com
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About Ubisoft:
Ubisoft is a leading producer, publisher and distributor of interactive entertainment products worldwide and has grown considerably through its strong and diversified lineup of products and partnerships. Ubisoft has offices in 21 countries and sales in more than 50 countries around the globe. It is committed to delivering high-quality, cutting-edge video game titles to consumers. Ubisoft generated revenue of 547 million Euros for the 2005-2006 fiscal year, an increase of 3 percent over the previous fiscal year at constant exchange rates. To learn more, please visit www.ubisoftgroup.com
About Reef Entertainment
Established in 2005, Reef Entertainment is based in offices near the city of Milton Keynes, UK. Created as a UK based computer games publishing company, Reef is an independent studio-style organisation - not owned by or connected to any other major entertainment group - to provide Developers and Content Owners with distinct and alternate routes to markets worldwide.
Website: www.reef-entertainment.co.uk
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