Twistbox Entertainment acquires the assets of Infospace's US mobile games studio
Twistbox to rapidly expand global distribution and portfolio of Play for Prizes games and promotions.
ADVANCE: EMBARGOED TIL JAN 25
(LOS ANGELES) - January 25, 2007 - Twistbox Entertainment, Inc. today announces the acquisition of all of the assets of Infospace Inc.''s (NASDAQ: INSP) U.S.-based mobile games Studio located in San Mateo, Calif.
Formerly known as Atlas Mobile, Inc., the Studio is a pioneer in the Play for Prizes business across the major carriers in North America, which includes multiplayer tournaments and loyalty campaigns for leading consumer and entertainment brands.
The Studio will be fully integrated into Twistbox Games, the company's mobile games division, which is headquartered out of Dortmund, Germany and maintains studios in Germany, Poland and the U.S.
"This acquisition is a perfect fit for our value added mobile game strategy, and complimentary to our existing titles and on-deck distribution in over 40 countries," stated Twistbox CEO, Ian Aaron. "By integrating Play for Prizes into our current RapidPort development and porting platform, we will be able to accelerate the delivery of new games to market, provide broad handset support, and bring our carrier and content partners new and innovative ways to reach and retain customers."
Effective immediately, the company will be introducing three new titles to market including "SuperSlyder for Prizes", "Take Yer Meds for Prizes"and "Card Player Poker for Prizes" and three "to be announced" new titles for launch in the second quarter. Existing Play for Prizes titles such as "Trickshot Pool for Prizes", "Solitaire for Prizes", "Boulder Dash for Prizes" and "Skee-ball for Prizes" will be made available to carrier partners across Twistbox's direct distribution network, which spans North America, Europe, Latin America and Asia.
Twistbox Play for Prizes services include award winning development and porting, campaign management, in-game advertising and promotions, and prize fulfilment. In addition, the company makes available a set of API's to enable major publishers worldwide to enhance their leading titles with Multiplayer Tournaments for Prizes.
About Twistbox Games
Twistbox Games, a wholly owned business unit of Twistbox Entertainment, Inc., is a leading global publisher and developer of award-winning games and applications for mobile devices. Twistbox Games' RapidPort, the mobile industry''s most comprehensive development and porting platform, provides support for J2ME, DoJa, BREW and Symbian, outstanding content quality and handset support unique across the industry. Twistbox Games is the preferredgames aggregation partner for mobile operators worldwide, providing full gamescatalogue management, QA services, content hosting and delivery and value added services including in-game advertising through its proprietary Wrapper Technology. Twistbox Games maintains studios in Germany, Poland and the United States. For more information, please visit www.twistboxgames.com.
About Twistbox Entertainment, Inc.
Twistbox Entertainment is a leading global producer and publisher of mobile entertainment. The Company has exclusive licenses with industry-leading brands, direct distribution with more than 100 mobile operators in 43 countries and provides an extensive portfolio of award-winning games, WAP sites and mobile TV channels to more than 1 billion subscribers worldwide. For more information, please visit www.twistbox.com.