TransGaming/Ubisoft deal
Assorted Ubiofferings now available to Mac gamers.
Toronto, Canada – July 2, 2008 – TransGaming Inc. (TSX-V: TNG), has announced that video game publisher, Ubisoft (PARIS:UBI.PA), is collaborating with TransGaming to distribute video games on Mac via TransGaming's Cider TM Portability Engine. TransGaming, a leading developer of portability technologies for the electronic entertainment industry, has signed a multi-title agreement with Ubisoft that will bring titles immediately to the Mac community via gametreeonline.com, TransGaming's digital distribution portal. The partnership extends TransGaming's publisher network and offers both parties a revenue-sharing model in addition to TransGaming's Cider licensing fee.
"Ubisoft is extremely excited about the partnership with TransGaming to bring our titles to the Mac," said Jay Cohen, senior vice president of publishing at Ubisoft. "This is the perfect opportunity to reach the growing Mac community so they can enjoy games such as CSI: Hard Evidence and our Petz franchise with Catz and Dogz. To expand our business position and serve the growing Mac gaming community, additional key titles will follow later this year, including several day-and-date releases this Fall.
Ubisoft ranks among the top three independent publishers of video games in the world and has chosen to leverage TransGaming's technology to deliver multiple Mac titles each year. All titles for Mac are being made possible using TransGaming's Cider Portability Engine, that acts as a "wrapper" around the game software, enabling it to run seamlessly on Intel-based Macs. This collaboration by two industry leaders will serve to provide the Mac gaming community with a significant increase in the availability of video games, while simultaneously improving the timeliness of Mac games on sale to the consumer market, a dual benefit rarely possible prior to TransGaming's Cider Portability Engine.
"We are delighted to offer consumers Ubisoft's titles through our digital distribution portal, GameTree Online, and at traditional Mac retail locations over the next few years. Ubisoft has been creating award winning games for Windows-PC and I have no doubt that Mac consumers everywhere will be thrilled to have access to this great content," commented Vikas Gupta, CEO & President of TransGaming Technologies. "Leading publishers continue to recognize the value of TransGaming's Cider Engine to bring their high quality content quickly and efficiently to the growing Mac community. The addition of Ubisoft titles further broadens the Mac games market and provides further evidence that TransGaming is the partner of choice for Mac enablement."
Ubisoft's Petz ® series will be available immediately for consumers to purchase and download at www.gametreeonline.com. Other Ubisoft titles that have never been available on Mac before will be deployed throughout the Summer, and simultaneously in the Fall with the Windows-PC platform releases.
Serving the gaming industry for many years, TransGaming is a technology leader signing Ubisoft, another top-tier publisher, will ensure all Mac consumers have the game-title availability they demand. TransGaming is 'Broadening the Playing Field' as more and more consumers choose Mac as their personal entertainment solution.
About TransGaming, Inc.
TransGaming Inc. (TSX VENTURE:TNG), is a leader in the development of unique software portability products that facilitate the deployment of games across multiple platforms. TransGaming's portability technologies significantly reduce the time-to-market for and costs associated with multi-platform game releases. TransGaming works with many of the industry's leading developers and publishers to enable their games on the Mac and Linux operating systems, and currently markets its products under four brand names: Cider TM (Mac Gaming), Cedega TM (Linux Gaming), SwiftShader TM (Graphics Rendering) and GameTreeOnline.com (Digital Retail). TransGaming is headquartered in Toronto, Canada and maintains a research and development center in Ottawa, Canada. To learn more about TransGaming's products visit www.transgaming.com.
About Ubisoft
Ubisoft is a leading producer, publisher and distributor of interactive entertainment products worldwide and has grown considerably through a strong and diversified line-up of products and partnerships. Ubisoft has offices in 25 countries and sales in 55 countries around the globe. It is committed to delivering high-quality, cutting-edge video game titles to consumers. Ubisoft generated sales of 928 million euros for the 2007-08 fiscal year. To learn more, please visit www.ubisoftgroup.com.
©2007 Ubisoft Entertainment. All Rights Reserved. Petz, Dogz, Catz, Ubisoft and the Ubisoft logo are trademarks of Ubisoft Entertainment in the US and/or other countries.
CSI: CRIME SCENE INVESTIGATION in USA is a trademark of CBS Broadcasting Inc. and outside USA is a trademark of Entertainment AB Funding LLC. CBS and the CBS Eye Design TM CBS Broadcasting Inc. ©2000 - 2008 CBS Broadcasting Inc. and Entertainment AB Funding LLC. All Rights Reserved.
Software© 2007 Ubisoft Entertainment. All Rights Reserved. Ubisoft and the Ubisoft logo are trademarks of Ubisoft Entertainment in the US and/or other countries. Game engine© TellTale Inc 2006 All Rights Reserved.
FOR FURTHER INFORMATION PLEASE CONTACT:
TransGaming, Inc.
Paul Nowosad
Director of Marketing
(416) 979-9900 x323
Email: paul.nowosad@transgaming.com
OR
TransGaming, Inc.
Jean-Francois (JF) Dube
Investor Relations
1-877-848-8790
Email: investors@transgaming.com
Website: www.transgaming.com
OR
Investor Relations
Jean-Benoit Roquette
Head of Investor Relations
+ 33 1 48 18 52 39
Email: Jean-benoit.roquette@ubisoft.com
Website: www.ubisoftgroup.com