There's Always A Bargain On MAX TV!

FOR IMMEDIATE RELEASE:

January 17th, 2005 - From today, there's another cool way to shop for gaming gear and great gadgets. Sky Digital viewers in the UK can now check out a whole range of electronics and gizmos on TV, including the world-famous Action Replay series of videogame enhancers. Just switch to Channel 669 to see informative and entertaining presentations on loads of exciting items. Then, if any of them take your fancy, order by picking up the phone or logging onto the online shop at www.max.tv

It's the easiest and most fun way to shop! And unlike other shopping sites, it's not full of tacky jewellery and boring kitchenware. MAX TV is dedicated to people with a passion for games and gadgets. From home computer networking accessories through portable entertainment systems, all the way up to amazing petrol-powered Pocket Bikes, there's everything the budding gadget groupie could ever need! All major credit cards are catered for, and delivery takes just five to seven days after your payment is authorised.

MAX TV goes live on 17th January, 2005. For more information, head for www.max.tv, or just switch on your television and go straight to Sky Digital Channel 669!

Note for Editors:

For more information on MAX TV, and all products from Datel, please contact Ian Osborne on 01785 810816, or email ian.osborne@datel.co.uk.

About Datel:

Datel is the world's leading developer of videogame enhancement products for games consoles. For more than 20 years Datel has stayed at the forefront of the videogames industry by developing products that are innovative, inspirational, technologically advanced and above all, fun to use. It is this philosophy that has seen Datel's products consistently outperform all competitors. The company's famous flagship brand Action Replay is a global best seller on PlayStation 2, GameCube, Game Boy Advance/SP, and Xbox.