The Next Generation Of Gaming Begins In Glasgow
Glasgow gamers get first play of Xbox 360
If you're serious about gaming, there's only one place to be in November. The Xbox 360TM Hour Tour will be the public's first chance to play Xbox 360, the first next generation games console, before it is available in the UK on the 2nd December.
British gamers will get their hands on hotly anticipated Xbox 360 titles including Perfect Dark ZeroTM - the stunning prequel to the international award-winning first-person shooter "Perfect Dark and "Kameo: Elements of PowerTM," a mystical action-adventure game also available exclusively on Xbox 360 from world renowned developer Rare and Microsoft Game Studios. Zooming into town will also be the latest in the Project Gotham Racing series plus countless other new titles never played before.
The 360 Hour Tour kicks off at The Lighthouse in Glasgow before making it's way southwards to Birmingham's Custard Factory, stopping off at The Light in Leeds and culminating in London's Mercer Street Studios on 24th November to the 27th November - a week before launch.
These venues will be home to 60 of the coveted consoles and will also host a special VIP preview evening for a few lucky gamers. The events are open to the general public from10am - 6pm. Gamers will be registered on arrival for 30 minutes of gaming at an allocated time in the day
"This is a great opportunity for people around the country to put the Xbox 360 through it's paces and judge first hand whether it lives up to their expectations" said Stephen McGill, head of marketing for Xbox. "We're confident gamers will be impressed with the innovation in graphics, animation and gameplay but the Xbox 360 also has loads to offer non gamers so we'll be showing the music and entertainment capabilities too. We're delighted to kick off the tour in Scotland and give Glaswegians the first taste of the next generation of gaming."
360 Hours dates:
City Date Location
Glasgow 4, 5 & 6 November The Lighthouse,
Scotland's Centre For Architecture
Birmingham 11, 12 & 13 November The Old Library,
The Custard Factory
Leeds 18, 19 & 20 November The Light
London 25, 26, 27 & 28 November Mercer Street Studios, WC2
ends
About Xbox 360
Xbox 360 is the future-generation video game and entertainment system that places gamers at the center of the experience. Available this Christmas in North America, Europe and Japan, Xbox 360 will ignite a new era of digital entertainment that is always connected, always personalized and always in high definition.
About Xbox
Xbox (http://www.xbox.com) is the video game system from Microsoft that brings people together for the most exhilarating game and entertainment experiences. Xbox delivers an expansive collection of breakthrough games, powerful hardware and the unified Xbox Live online service. The tag line, "It's good to play together," captures the spirit of Xbox as the social hub of the new digital entertainment lifestyle. Xbox is now available in the UK for an estimated street price of 149.99/£99.99.
About Xbox Live
Now in its third generation of transforming and uniting Xbox game communities, with more than 300 games planned by end of holiday 2005 and now with presence in 24 countries worldwide, Xbox Live has set the bar for online games entertainment. As the first global, unified online console games service, Xbox Live continues to take online gameplay and entertainment to unprecedented heights. With a rapidly growing global community, Xbox Live offers best-in-class games, intelligent matchmaking, tournaments, unique programming and integration with Xbox.com - there is simply nothing else like it. The service continues to provide more and more ways for members to meet, interact and stay engaged with each other.
About Microsoft
Founded in 1975, Microsoft (Nasdaq "MSFT") is the worldwide leader in software, services and solutions that help people and businesses realize their full potential.
Microsoft, Xbox 360, Xbox Live, Xbox are either registered trademarks or trademarks of Microsoft Corp. in the United States and/or other countries.
The names of actual companies and products mentioned herein may be the trademarks of their respective owners.
For more information, please contact:
Eleanor Jones
The Red Consultancy
Tel. 020 7025 6570
Eleanor.jones@redconsultancy.com
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