Spot On: PSP(TM) Owners Get Free Downloads At GAME
26th July 2006 - GAME Stores Group Ltd, Europe's leading specialist video games retailer, is urging their customers to bring their PlayStation®Portable (PSP) into the Oxford Street or Milton Keynes branch from Friday 28th July 2006 to access a whole host of downloadable content for free.
PlayStation®Spot is an innovative new concept in portable entertainment that provides PSP owners with downloadable content via WLAN. And as of Friday customers will be able to download a wide variety of game demos, video content, movie trailers, music tracks, image galleries and other innovative content for free in participating GAME stores.
All customers need to do is bring their PSP in-store, look for the PlayStation®Spot logo and then select the content they want to download.
To celebrate this launch, GAME in Crown Walk, Milton Keynes will be working with Sony to produce a LocoRoco Funday. There will be a Ceramic White PSP to give away complete with software and plenty of 'Spot Staff' to guide customers through the download process.
"Through the PlayStation®Spot initiative, our PSP owning customers can gain free access to a rich collection of diverse content when they come into one of our 'spot' locations", said Anna Macario, Marketing Director for GAME. "It offers customers an opportunity to try out games before they buy them and the incentive to keep coming in-store to get the latest content and offers available for download."
For more information please visit www.playstationspot.co.uk
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Notes to editors:
· PlayStation Spot will be available in the following GAME stores:
- 100 Oxford Street, London, WD1 9LL
- 15 Crown Walk, Milton Keynes, MK9 3AH
· PlayStation Portable's (PSP) are available at GAME from £149.99
· All content will be updated every 2 weeks.
· Instructions for Downloading Content from PlayStation Spot:
Step 1: Turn on your PSP (PlayStation®Portable) system and slide the WLAN switch to the ON position
Step 2: From the Home Menu, choose the Game icon, then select the Game Sharing icon and press the X button to confirm
Step 3: Wait while your PSP system searches for content that is available to download
Step 4: Select the content you want to download, press the X button to confirm and wait for the download to complete
Step 5: Once completed, you can view, play or listen to your downloaded content as many times as you like!*
*Downloaded content can not be saved to Memory Stick Duo; it can be accessed for as long as your PSP system is turned on, but will be lost if you return to the Home Menu, turn off or reset your PSP. You can only download and access one item of downloadable content at any one time. For more information, please visit www.yourpsp.com
About GAME
GAME is Europe's leading specialist retailer of computer software and video games. The Group currently operates from over 400 stores in the UK and Eire and 300 stores in continental Europe. For further corporate information log onto www.gamegroup.plc.uk, and for the on-line store log onto www.game.co.uk
For further information or images please contact the GAME PR Department on 01256 784442 pr@game.co.uk