Rock Band
Launches this week in the UK, France and Germany.
Geneva, CH – May 21st, 2008 – Rock Band begins its European invasion this week as Harmonix, the leading developer of music-based games, and MTV Games, a division of Viacom’s MTV Networks (NYSE: VIA, VIA.B), along with marketing and distribution partner Electronic Arts Inc. (NASDAQ: ERTS), today announced that Rock Band has shipped to retail and will be available in the United Kingdom, France and Germany by the end of the week.
Rock Band will have an exclusive launch window on the Xbox 360® video game and entertainment system from Microsoft beginning on May 23. Rock Band will be available for additional platforms later this summer.
Rock Band is an all-new platform for music fans and gamers to interact with music. The game challenges players to put together a band and tour for fame and fortune, mastering lead/bass guitar, drums and vocals. With more master recordings than any other music game, Rock Band features some of the world’s biggest rock artists and spans every genre of rock ranging from alternative and classic rock to heavy metal and punk.
In addition to the 58 tracks from the North American release, Rock Band will feature nine new tracks spanning German, French and UK hi ts including:
• Blur “Beetlebum” (English)*
• Oasis “Rock ‘n’ Roll Star” (English)
• Tokio Hotel “Monsoon” (English)
&nbs p; • Muse “Hysteria” (English)
• Les Wampas “Manu Chao” (French)
• Playmo “New Wave” (French)
• Die Toten Hosen “Hier Kommt Alex” (German)
• Juli “Perfekte Welle” (German)
• H-Block X “Countdown to Insanity” (German)
(*indicates cover song)
In addition, Rock Band’s unprecedented library of more than 110 songs available for purchase and dow nload to date in North America is now available in Europe. Each track will be available for 160 Microsoft Points on Xbox 360. All new Rock Band downloadable content will be available simultaneously in the US and Europe on a weekly basis. For a complete list of Rock Band songs available for purchase to date, please go to http://www.rockband.com/dlc.
Since its North American release in 2007, Rock Band has garnered more than 40 awards including Game Critics Award: Best of Show E3 2007 and three awards at The 11th Annual Interactive Achievement Awards including Outstanding Innovation in Gaming, Family Game of the Year, and Outstanding Achievement in Soundtrack.
Rock Band is rated 12+ by PEGI.
For more informat ion on Rock Band and Harmonix Music Systems please visit www.rockband.com and www.harmonixmusic.com.
Developed by Harmonix, MTV Games is the publisher of Rock Band. EA is the exclusive distribution and marketing partner for Rock Band.
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About MTV Networks
MTV Networks, a unit of Viacom (NYSE: VIA, VIA.B), is one of the world's leading creators of programming and content across all media platforms. MTV Networks, with more than 150 channels worldwide, owns and operates the following television programming services - MTV: MUSIC TELEVISION, MTV2, VH1, mtvU, NICKELODEON, NICK at NITE, COMEDY CENTRAL, TV LAND, SPIKE TV, CMT, NOGGIN/THE N, VH1 CLASSIC, MTVN INTERNATIONAL and THE DIGITAL SUITE FROM MTV NETWORKS, a package of 13 digital services, all of these networks trademarks of MTV Networks. MTV Networks connects with its audiences through its robust consumer products businesses and its more than 300 interactive properties worldwide, including online, broadband, wireless and interactive television services and also has licensing agreements, joint ventures, and syndication deals whereby all of its programming services can be seen worldwide.
About MTV Games
MTV Games is dedicated to creating, marketing and publishing high-quality, innovative interactive products that are relevant to the MTV audience and complement the core values of the MTV Networks brands.
About Harmonix Music Systems, Inc
Harmonix Music Systems, Inc., based in Cambridge, MA, and established in 1995, is the leading developer of groundbreaking music-oriented videogames. Harmonix was founded by Alex Rigopulos and Eran Egozy, who formed the company to invent new ways for non-musicians to experience the unique joy that comes from making music and have pioneered music and rhythm gaming in the US. For more information please visit: www.harmonixmusic.com
About Electronic Arts
Electronic Arts Inc. (EA), headquartered in Redwood City, California, is the world's leading interactive entertainment software c ompany. Founded in 1982, the Company develops, publishes, and distributes interactive software worldwide for video game systems, personal computers, cellular handsets and the Internet. Electronic Arts markets its products under four brand names: EA SPORTSTM, EATM, EA SPORTS Freestyle TM and POGOTM. In fiscal 2008, EA posted GAAP net revenue of $3.67 billion and had 27 titles that sold more than one million copies. EA's homepage and online game site is www.electronicarts.co.uk. More information about EA's products and full text of press releases can be found on the Internet at http://electronicarts.co.uk/press.
EA, EA SPORTS, EA SPORTS Freestyle and POGO are trademarks or registered trademarks of Electronic Arts Inc. in the U.S. and/or other countries. © 2007 Harmonix Music Systems, Inc. All Rights Reserved. Harmonix, Rock Band and all related titles and logos are trademarks of Harmonix Music Systems, Inc., a MTV Networks company. Rock Band developed by Harmonix Music Systems, Inc. MTV: Music Television, MTV Games and all related titles and logos are trademarks of MTV Networks, a division of Viacom International Inc. Microsoft, Xbox and Xbox 360 are trademarks of the Microsoft group of companies. All other marks are the property of their respective owners.
Harmonix Media Contacts:
Abby Oliva
abby@reverbinc.com
209.586.1495 x106
Chris Keene
chris@reverbinc.com
209.586.1495 x 109