Rock Band

Guildford, UK – September 8th, 2008 – Rock Band™ continues its European invasion as Harmonix, the leading developer of music-based games, and MTV Games, a part of Viacom’s MTV Networks (NYSE: VIA, VIA.B), along with distribution partner Electronic Arts Inc. (NASDAQ: ERTS), today announced a European price cut for the Rock Band Instrument Edition on the Xbox 360® video game and entertainment system from Microsoft. In addition, Rock Band for the PLAYSTATION®3 and PlayStation®2 computer entertainment systems and Wii™ will ship to retail and will be available in the UK the week of September 8th, in France the week of September 15th, in Germany, Italy, Switzerland, Sweden, Belgium, Netherlands, Austria and Luxembourg the week of September 22nd and in Spain the week commencing September 29th. The Instrument Edition of Rock Band will retail for €139.99 in Europe and £109.99 in the United Kingdom for the Xbox 360®, PLAYSTATION®3 system, PlayStation®2 system and Wii™.

Rock Band is an all-new platform for music fans and gamers to interact with music. The game challenges players to put together a band and tour for fame and fortune, mastering lead/bass guitar, drums and vocals. With more master recordings than any other music game, Rock Band features some of the world’s biggest rock artists and spans every genre of rock ranging from alternative and classic rock to heavy metal and punk.

In addition to the 58 tracks from the North American release, Rock Band will feature nine additional tracks including:

• Blur “Beetlebum” (English)*

• Oasis “Rock ‘n’ Roll Star” (English)

• Tokio Hotel “Monsoon” (English)

• Muse “Hysteria” (English)

• Les Wampas “Manu Chao” (French)

• Playmo “New Wave” (French)

• Die Toten Hosen “Hier Kommt Alex” (German)

• Juli “Perfekte Welle” (German)

• H-Block X “Countdown to Insanity” (German)

(*cover song)

In addition, Rock Band’s unprecedented library of more than 200 songs available for purchase and download to date in North America is now available in Europe for the Xbox 360® video game and entertainment system and PLAYSTATION 3 system. All new Rock Band downloadable content will be available simultaneously in the US and Europe on a weekly basis. For a complete list of Rock Band songs available for purchase to date, please go to http://www.rockband.com/dlc.

Since its North American release in 2007, Rock Band has garnered more than 40 awards including Game Critics Award: Best of Show E3 2007 and three awards at The 11th Annual Interactive Achievement Awards including Outstanding Innovation in Gaming, Family Game of the Year, and Outstanding Achievement in Soundtrack.

Rock Band is rated 12+ by PEGI.

For more information on Rock Band and Harmonix Music Systems please visit www.rockband.com and www.harmonixmusic.com.

Developed by Harmonix, MTV Games is the publisher of Rock Band. EA is the exclusive distribution partner for Rock Band.

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About MTV Networks

MTV Networks, a division of Viacom (NYSE: VIA, VIA.B), is one of the world’s leading creators of entertainment content, with brands that engage and connect diverse audiences across television, online, mobile, games, virtual worlds and consumer products. The company’s portfolio spans more than 150 television channels and 350 digital media properties worldwide, and includes MTV, VH1, CMT, Logo, Harmonix, Nickelodeon, Nick at Nite, Noggin, The N, AddictingGames, Neopets, COMEDY CENTRAL, Spike TV, TV Land, Atom, Gametrailers and Xfire.

About MTV Games

MTV Games is dedicated to creating, marketing and publishing high-quality, innovative interactive products that are relevant to the MTV audience and complement the core values of the MTV Networks brands.

About Harmonix Music Systems, Inc

Harmonix Music Systems, Inc., based in Cambridge, MA, and established in 1995, is the leading developer of groundbreaking music-oriented videogames. Harmonix was founded by Alex Rigopulos and Eran Egozy, who formed the company to invent new ways for non-musicians to experience the unique joy that comes from making music and have pioneered music and rhythm gaming in the US. For more information please visit: www.harmonixmusic.com.

About Electronic Arts

Electronic Arts Inc. (EA), headquartered in Redwood City, California, is the world's leading interactive entertainment software company. Founded in 1982, the Company develops, publishes, and distributes interactive software worldwide for video game systems, personal computers, cellular handsets and the Internet. Electronic Arts markets its products under four brand names: EA SPORTSTM, EATM, EA SPORTS FreestyleTM and POGOTM. In fiscal 2008, EA posted GAAP net revenue of $3.67 billion and had 27 titles that sold more than one million copies. EA's homepage and online game site is www.electronicarts.co.uk. More information about EA's products and full text of press releases can be found on the Internet at www.electronicarts.co.uk/press.

Harmonix, Rock Band, Rock Band 2 and all related titles and logos are trademarks of Harmonix Music Systems, Inc., an MTV Networks company. Rock Band and Rock Band 2 developed by Harmonix Music Systems, Inc. MTV: Music Television, MTV Games and all related titles and logos are trademarks of MTV Networks, a division of Viacom International Inc. All other marks are the property of their respective owners. EA, EA SPORTS, EA SPORTS Freestyle and POGO are trademarks or registered trademarks of Electronic Arts Inc. in the U.S. and/or other countries. Microsoft, Xbox, and Xbox 360 are trademarks of the Microsoft group of companies. "PlayStation", "PLAYSTATION" and "PS" Family logo are registered trademarks of Sony Computer Entertainment Inc. Wii is a trademark of Nintendo. All other trademarks are the property of their respective owners.