Playlogic gets US distribution deal
UI Entertainment to distribute upcoming titles throughout the region's retailers
Playlogic has entered into a sales and distribution agreement with Unsigned & Independent Entertainment for the North American market.
U & I Entertainment provides sales, operations and distribution services for developers and publishers, covering 75 per cent of all retail outlets in the US.
"We are excited to partner with U & I Entertainment to launch Playlogic's multi genre and multi platform console line-up in the US and Canada," said Playlogic's VP sales and business development, Paige Carlson.
"The partnership combines U & I's proven retail sales and distribution expertise with our robust line-up of games; including Infernal for Xbox 360, They Came From Upstairs for DS, Wii, PS2 and PC and the highly anticipated Fairytale Fights for Xbox 360, PS3 and PC."
Marty Hawk, CEO of U & I added: "We are delighted to be partnering with Playlogic. Their impressive product portfolio and aggressive launch plans for North America coupled with our extensive experience at retail, is a potent combination. We look forward to a very successful and rewarding venture with Playlogic."