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Pepsi Music Challenge

3D browser-based fizzy drink promotion.

Press release 2008-11-03

Pepsi Music Challenge is launched today, a groundbreaking 3D game, instantly playable in any browser with Flash installed. With no installation of plug ins, the game is directly available on 97.7% of computers on the mature market.

- The need for plug ins to play rich 3D browser games is a thing of the past. For us it's always about lowering the entry barrier for the users. As soon as the site has loaded, you are ready to play, says Johan Peitz, CTO of Muskedunder Interactive.

The game is an engaging musical experience and features three difficulty levels, with different genres and artists who perform as you play.

- We are proud to pioneer the 3D Flash games niche. The technical innovation achieved pushes our development into a new and exciting area, says Magnus Alm, CEO of Muskedunder Interactive.

The game is released on www.pepsi.se as of today, and will remain on the site throughout 2008.

About Muskedunder Interactive

Muskedunder Interactive is a Swedish Flash game studio. Development is focused on browser games with no need for download or installation. The company works in two business areas within the browser games niche: Developing advergames for brand owners and capitalizing on internally owned intellectual properties through game portals and strategic partnerships.

Muskedunder Interactive has worked with some of the world’s largest brands and for some of the finest advertisement agencies. Advergame clients include brands such as McDonald’s, Pepsi and Paramount Home Entertainment. Muskedunder Interactive has successfully delivered high profile applications for some of the worlds leading agencies such as Daddy, Great Works, GolinHarris and Goodby, Silverstein & Partners.

Press kit including screenshots and logotype available at www.muskedunder-i.com/press/pepsi.rar.

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