Pass Your Driving Theory Test
Mirrors, signal, free driving lesson with every copy.
19th February 2009
Avanquest Software Publishing, formerly known as GSP and one of the UK's leading consumer software and games publishers, will launch Pass Your Driving Theory Test for Nintendo DS in March 2009. Pass Your Driving Theory Test DS from Avanquest also comes with a free driving lesson worth £26 from LDC, the UK’s third biggest driving school. The release follows the success of All in One Driving Test on PC, with the publisher now transferring its expertise to the handheld market.
The sophisticated driving revision guide will be targeted at the 1.5 million learner drivers that take a theory test every year. A theory test costs £30 and almost 40% of those taking it will fail*, which can result in increased costs, wasted time and added annoyance to an already stressful situation. The free driving lesson included with every copy is expected to increase sales by offering consumers a practical benefit in addition to a sophisticated revision guide.
Pass Your Driving Theory Test DS includes all 1265 official Driving Standard Agency (DSA) questions for car and motorcycle, with detailed explanations for each answer. Unlike similar titles, tests can be customised, enabling students to focus on particular subject areas and create a targeted revision plan.
“Our free driving lesson worth £26 with each copy of Pass Your Driving Theory Test DS is a practical benefit and a value for money offering when you consider the software retails at £19.99,” states Simon Reynolds, European Games Director at Avanquest Software Publishing. “With 1.5 million learner drivers taking their theory test each year the potential market is huge and self replenishing every year. We expect this offer to attract learner drivers and enable retailers to fulfil a great need in the market.”
Pass Your Theory Driving Test DS enables revision on the move, at college or work due to its portable capabilities. Consumers turn the DS on its side to revise in the more convenient book format of the Nintendo DS, and the software has been designed to cater for both right and left handed people.
Fast facts:
Publisher: Avanquest Software Publishing
Developer: Uacari/LDC
Distributor: Interactive Ideas / Gem / Centresoft / Ideal Software
Release date: March 2009
Format: Nintendo DS
Genre: Simulation
SRP: £19.99
Notes to Editor:
*National pass rate 2003-04 published by DSA: Car 62.9%, Motorcycle 55.9%
Avanquest Software
Avanquest Software is one of the world’s leading software developers, marketing its own software titles as well as software from partners via multiple sales channels on three continents – North America, Europe and Asia. Avanquest Software addresses the general public through its Retail, Online and Direct-to-Consumer channels; businesses through the Corporate channel; and key players in mobile telephony and IT through OEM (Original Equipment Manufacturers) licenses. With 600 employees and approximately 200 engineers in Research and Development distributed between France, China, Canada and the United States, the company is committed to continually innovating in the design, development and publishing of easy-to-use and affordable software. Avanquest Software is listed on Euronext (ISIN FR0004026714) since December 1996. Additional information is available at http://www.avanquest.com or http://about.avanquest.com.
For further information and review copies please contact:
Stephen Denton / Sarah Holden
Media Safari
Tel: +44 (0) 1225 731 388
stephend@mediasafari.co.uk / sarahh@mediasafari.co.uk