NPPL Championship Paintball 2009

FOR IMMEDIATE RELEASE

SANTA MONICA, CA –October, 17 2008 – Load up the hopper, lower the mask, and take cover for the most realistic next-generation paintball game ever as Activision Publishing, Inc. (Nasdaq: ATVI) announces NPPL (National Professional Paintball League) Championship Paintball 2009. This officially licensed title is coming in late 2008 for the Xbox 360® video game and entertainment system from Microsoft, PLAYSTATION®3 and PlayStation®2 computer entertainment systems, and Wii™.

“We appreciate the fact that the bar has been raised with extreme sports games, and that paintball enthusiasts demand an obsessive attention to detail. Our goal has been to over-deliver in a way that pleases both camps,” said Shawn Walker, NPPL President. “It's been a long wait for next-gen paintball experience, but the work on NPPL Championship Paintball 2009 has paid off and the game is a huge step forward for the genre and the sport.”

NPPL Championship Paintball 2009 will feature multiple game modes, officially-licensed gear, and authentic tournament locations and field layouts from the NPPL, the Millennium European Paintball Series, and the XPSL. Players can perfect their skills as they progress from a rookie to pro in career mode and take on the best paintball teams in the world, or get online for an adrenaline rush of intense, cutthroat multiplayer action.

“NPPL Championship Paintball 2009 captures the raw intensity of hardcore paintball in this new breed of extreme sports / first person action entertainment,” Dave Oxford, Activision Publishing. “The game represents our ongoing commitment to the sport and our goal to create the most realistic, competitive experience possible.”

With in-depth design consultation by Team Dynasty and Bob Long, the title will make players feel like they are on the field with motion-captured player movements such as slides, dives, and snapping and leading-edge ballistics that affect the paintballs’ trajectory. The game will also feature unique woodsball-based gameplay modes.

Ryan Greenspan of the world champion San Diego Dynasty paintball team said, "We've gotten to play the game quite a few times along the way, and it is definitely the best paintball game we’ve ever played. The graphics are amazing, it's lots of fun, and super realistic. The beautiful thing is that people are going have an absolute blast playing it from the most hardcore paintball junkies to those who might never have even tried the sport. The breadth of its appeal is huge."

More information is available at www.activision.com

About NPPL

The National Professional Paintball League (NPPL) is the #1 paintball tournament series and trade show in the United States and the preferred choice of players, teams, sponsors and spectators. Its five premier tournaments each year include the top national paintball event in the country held on the beach at Huntington Beach, California as well as at four NFL stadiums around the country.

About Activision Publishing, Inc.

Headquartered in Santa Monica, California, Activision Publishing, Inc. is a leading worldwide developer, publisher and distributor of interactive entertainment and leisure products.

Activision Publishing maintains operations in the U.S., Canada, the United Kingdom, France, Germany, Ireland, Italy, Sweden, Spain, the Netherlands, Australia, Japan and South Korea. More information about Activision Publishing and its products can be found on the company's website, www.activision.com.

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©2008 Activision Publishing, Inc. Activision is a registered trademark of Activision Publishing, Inc. “PlayStation”, “PLAYSTATION” and “PS” Family logo are registered trademarks of Sony Computer Entertainment Inc. 2008 Microsoft Corporation. Microsoft, Xbox, Xbox 360, Xbox LIVE and the Xbox logos are trademarks of the Microsoft group of companies and are used under license from Microsoft. Wii is a trademark of Nintendo. © 2006 Nintendo. All other trademarks and trade names are the properties of their respective owners. All other trademarks and trade names are the properties of their respective owners. All rights reserved.

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