Nintendo Introduces The Next Leap In Video Games
Bold, Disruptive Approach Attracts New Players, Expands the Industry
FOR IMMEDIATE RELEASE
LOS ANGELES, May 9, 2006 - Anyone can tell
you how video games look. Nintendo wants you to experience
how they can feel.
Today Nintendo unveils the next leap in gaming by
demonstrating its upcoming Wii home console, which
lets users manipulate action on their television screens
through the precise, life-like motion of the Wii
Remote.
Continuing Nintendo's long tradition of developing highly
innovative products that redefine the standards for the
industry, Wii (pronounced "we") will allow players to "feel"
games in a way never known before: the adrenaline of a tennis
match, the thrill of making an airplane bank or the rush of
gripping the wheel of a speeding truck. The control scheme is
simple enough that everyone, no matter what their prior
gaming experience, can use it with ease and will want to try
it.
"Not only is Wii compelling to current game players, but it
also will entice new players with new experiences," explains
Nintendo President Satoru Iwata. "To expand the total number
of game players, we must make our experience both friendlier
and more compelling. With Wii, it is."
Iwata made his comments during Nintendo's annual media
briefing in Los Angeles prior to the start of the Electronic
Entertainment Expo (E3) global video game trade show. Thanks
to Nintendo's leadership in innovation, Wii will challenge
conventional thinking and will be a disruptive element in the
video game industry.
Players manipulate their games through the motion of the
remote control-like Wii Remote, which also includes a
built-in speaker. In a four-player tennis game shown during
Nintendo's media briefing, the Wii Remote became a virtual
tennis racket, from the vibration of the hit to the sound of
the ball. The Wii Remote's sensors are delicate enough to
enable players to hit straight, add slice or put top spin on
the ball.
Depending on the game, the Wii Remote could be a weapon, a
baseball bat or an airplane. The applications are limited
only by imagination. The Nunchuk controller attachment also
includes a motion sensor, a development that suggests
additional creative possibilities for this dual control
system: Games could involve the use of a sword in one hand
and a shield in the other. Or a clamp and a scalpel. Or a
pair of boxing gloves.
A new, immersive playing experience represents the most
important factor to keep the industry healthy and growing.
For more than a year, Nintendo has demonstrated living
examples of how this strategy continues to work to the
benefit of players, Nintendo and the marketplace. New
interfaces can change the gaming landscape almost overnight,
as evidenced by the success of the hand-held Nintendo
DS system. To date, more than 16 million units have
sold through to gamers of all types. Between now and the end
of 2006, more than 100 new, envelope-pushing games will
launch for the system to continue the tremendous momentum it
enjoys worldwide.
Wii will be available in the fourth quarter of 2006 and
priced affordably for the mass market. It will feature a very
quick startup, silent operation and low power consumption.
These elements make the "sleepless" WiiConnect24 experience
possible. Users never need to turn it off. The combination of
the new interface, including the Wii Remote, the Virtual
Console and WiiConnect24 (which takes advantage of the
console's low power consumption) represents a true leap
forward in gaming.
Games in development for the Wii console include a third
chapter in the Metroid® Prime series, a new Mario game
and The Legend of Zelda®: Twilight Princess. Additionally,
dozens of developers worldwide are working to bring new
experiences to the Wii console. Nintendo will expand the
gaming circle to as many types of people as possible,
including lapsed gamers and people who have never played
before.
Along with Wii Sports, which includes the tennis game, the
highly anticipated The Legend of Zelda: Twilight Princess
will launch at the same time as Wii and thrill gamers with
its captivating storyline, stunning game play and gorgeous
look. The game makes use of the unique Wii Remote functions
for elements like fishing and special sword attacks. The game
also will be playable on Nintendo GameCube, but
without the widescreen format or special controller
functions.
The worldwide innovator in the creation of interactive
entertainment, Nintendo Co., Ltd., of Kyoto, Japan,
manufactures and markets hardware and software for its
Nintendo DS, Game Boy® Advance and Nintendo
GameCube systems, and upcoming Wii console.
Since 1983, Nintendo has sold more than 2 billion video games
and more than 360 million hardware units globally, and has
created industry icons like Mario, Donkey Kong®,
Metroid®, Zelda and Pokémon®. A wholly owned
subsidiary, Nintendo of America Inc., based in Redmond,
Wash., serves as headquarters for Nintendo's operations in
the Western Hemisphere. For more information about Nintendo,
visit the company's Web site at www.nintendo.com.
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