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nDreams' Patrick O'Luanaigh

The digital firm's CEO talks Facebook, Home and pursuing innovation on new platforms

GamesIndustry.biz Talking of Home, when it was launched it seemed like an interesting idea, but maybe a bit aimless - there didn't seem to be a solid objective as a diversion for PS3 owners. It's evolved a great deal since then, but how do you view and evaluate that evolution?
Patrick O'Luanaigh

Well, we've followed Home very closely. I think there's no denying that at the beginning there was definitely a lack of content, and possibly not the clearest idea of where it was going and what it was there for. I think it was a social platform about community that promoted PS3 and PSN games, and what Sony was doing.

Now that focus has turned from Sony much more towards a gaming platform - now there are 'quests' within Home, and there's a real focus on making proper games for it. We're huge proponents of Home and we think the HDK is very powerful, the tools are great - it's basically a fantastic little MMO engine that you can do a lot of stuff with.

We're now looking at not just making great apartments, or clothing, or items, or a lot of the other stuff we've done - but actually making proper big games that you can't get anywhere else. There are about 12-14 million people using Home at the moment, and that's growing all of the time as the PS3 installed base grows - and as it gets a lot more content.

People that haven't been to Home for a while should really go take a look - I think you'd be amazed at how much there is in there. There's so much potential that's untapped in Home, and we want to be one of the first guys doing a big Home franchise that makes you want to go there just for that. I think it'll be a great moment when that happens.

GamesIndustry.biz How do you make an MMO based on Home, structurally? Is it an extension of the spaces within Home?
Patrick O'Luanaigh

You'll have to wait and see - the stuff we're doing isn't a true MMO, as if we're trying to make World of Warcraft within Home. That would be great; but you can create all sorts of spaces and lots of fantastic things to do in them - and Home itself has this questing system now...

I don't want to give too much away, but it's multi-player and single-player, with some stealth adventure narrative. It's very exciting, with a great story; it's not an MMO as such, but it has elements of lots of players meeting up at points during it.

GamesIndustry.biz If the work you do is fairly experimental, does that make it difficult for you to define success?
Patrick O'Luanaigh

I think so - we like to try and do things that haven't been done before, to try new things out, and there are good and bad sides to that. The risk is that it's new and unproven; you're much safer doing a me-too Farmville-type game.

But it's also where things get interesting - if you get it right, you can be the first person doing this kind of game. You can be the big company in a big new area.

Patrick O'Luanaigh is CEO of nDreams. Interview by Phil Elliott.

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