NCSOFT EUROPE ESTABLISHES A FIRM DISTRIBUTION NETWORK IN THE RUSSIAN MARKET
NEW DEAL SEES RICHARD GARRIOTT'S TABULA RASA SECURE 4th PLACE IN RETAIL CHARTS
Wednesday 27th February/... Brighton, England - Leading online games publisher NCsoft® Europe today confirmed details of their distribution network within Russia. Working with three of Russia's premiere distribution companies, NCsoft has formed a solid network for their existing portfolio of online role-play games and paved the way for their upcoming major 2008 release; Aion - The Tower of Eternity.
NOVIY DISK has secured 'boxed product' distribution rights of the recently released, sci-fi MMORPG (massively multiplayer online role play game) Richard Garriott's Tabula Rasa®. Launched on the 17th January 2008, Tabula Rasa is available within the premium-label 'ND Games', featuring localised packaging and instructions and is available in two versions; Standard and Collector's Edition. The title entered position #10 within the ND PC games chart* on its week of release and powered up to position #4, confirming the games broad appeal with players worldwide.
Service operator's NETVILLE and YANDEX have signed 'digital' distribution agreements for game activation codes within the NCsoft portfolio. Available from YANDEX is Richard Garriott's pioneering sci-fi hit Tabula Rasa; the multi-million subscription based Lineage II®: The Chaotic Throne - The Kamael and Game Time Card codes (15, 30 and 60 days) for all subscription based titles. NETVILLE in addition distribute the super powered MMO, City of Heroes / City of Villains and the award winning Guild Wars franchise from ArenaNet; including Guild Wars, Guild Wars Factions, Guild Wars Nightfall and Guild Wars: Eye of the North. All Guild Wars titles have been localized into Russian and include a dedicated Russian district for players.
"We are delighted to be working with such respected and commercially successful partners, as Noviy Disk, Netville and Yandex," stated Max Brown, Sales and Operations Director of NCsoft Europe. "Through our joint cooperation, NCsoft titles are available to customers across the entire country. Our partnerships ensure that we can meet our player's needs and prepare them for our titles this year and beyond."
For further details of NCsoft Europe and its titles, visit the official website at: http://eu.plaync.com/eu/
*The Noviy Disk chart is comprised of sales data across the ND trading network, including online stores. The network totals 90% of all multimedia retail outlets in Russia.
About NCsoft Europe
NCsoft Europe (NCE) is headquartered in Brighton, United Kingdom and is wholly-owned subsidiary of Korea-based NCsoft Corporation, the world's leading developer and publisher of online games. NCsoft operates publishing offices within North America, Japan, Taiwan, China and Thailand and has development studios in Seattle, Austin, California (North America) and Seoul (Korea). NCE recently announced the formation of the first European development studio, based within the UK.
NCE began operations on 1st September 2004 and serves as a central hub for all NCsoft sales, marketing and distribution operations in Europe, via its European distribution network. The company has successfully launched multiple online titles and continues to support its franchises, which include Lineage® II (November 2004), City of Heroes® (4th February 2005), Guild Wars® (28th April 2005), City of Villains (31st October 2005), Guild Wars Factions (28th April 2006), Guild Wars Nightfall (27th October 2006), Guild Wars: Eye of the North (31st August 2007) and Richard Garriott's Tabula Rasa (2nd November 2007).
NCsoft will introduce a brand new title to its innovative portfolio in 2008; Aion - The Tower of Eternity, due for launch Q3 2008. More information about NCsoft Europe can be found at http://eu.plaync.com.
NCsoft, the interlocking NC logo, Tabula Rasa, Character Cloning System, PlayNC, Lineage, Guild Wars, Guild Wars Factions, Guild Wars Nightfall, Guild Wars: Eye of the North, Dungeon Runners, City of Heroes and City of Villains and all associated logos and designs are trademarks or registered trademarks of NCsoft Corporation. Cryptic Studios is a trademark of Cryptic Studios, Inc. All other trademarks are the property of their respective owners.
About Noviy Disk
Established in 1997 and headquartered in Moscow, Russia, Noviy Disk is a leading Publisher and Distributor of PC software and games across the Russian-speaking territories with over 500 top PC products localized into Russian in its portfolio. The company works with Eidos, Midway, Activision, Deep Silver, 10Tacle, THQ, Buena Vista Games, Her Interactive, Empire Interactive, Irrational Games, Sunflowers, Ubisoft, ITE, and many other companies representing their products in the Russian-speaking markets. The current Games line includes Tomb Raider Legend, X3 Reunion, Call of Duty 4, Unreal Tournament 3, Cars The Videogame, Rise and Fall, The Settlers 10th Anniversary, Open Season, Just Cause, Dreamfall The Longest Journey, GTR2, Chronicles of Narnia and many more. The company is a market leader in non-games market segment with Kids Products line (including The Incredibles, Brother Bear, Finding Nemo, Agent Hugo, Hello Kitty, I Spy, Clifford, Nancy Drew and Mia series) and Edutainment Products line (Red Shift Series, Britannica Encyclopedias, Euro Talk range). In 2006 Nintendo of Europe appointed ND Videogames, an independent subsidiary created by Noviy Disk, to act as the exclusive and official distributor of Nintendo products for the Russian market. ND Videogames deals with distribution of Nintendo DS and Nintendo Wii hardware and software as well as develops original titles for these highly-popular consoles. More information about the company and its products can be found online at www.nd.ru (in Russian).
About Netville
Netville was founded in February of 2006 as Network Service Aggregator company. Key goal of the company is to organize and provide synergy based on cooperation between Producers of content (Licensors), Internet Providers and Customers. We provide ISPs with the specialized service platform which is easily integrated into broadband operator or media partner network systems. This unique instrument offers operator's customers all the advantages of new Content-on-Demand (COD) service principle as well as new tools of personalization with the use of unique COD.
More information about Netville and list of our services can be found at http://netville.ru/catalog.
About Yandex Money
Yandex.Money - the most simple and user friendly payment system in Russia, serving now over 2,000,000 wallets and over 1,000 merchants in all segments of e-commerce, from games, blogs and social networks to books, CDs and flowers. Yandex.Money provides now more than 100,000 points of wallet top-up all over the Russia - ATMs, banks, shops of prepaid cards, post offices etc. Yandex.Money was founded in 2002 as 100% subsidiary of Yandex - the major Russian portal listed in Worldwide Search Top10 by comScore in Dec 2007. http://www.yandex.ru/