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My Baby Boy/Girl

Nobilis's childcare sim tops the DS chart in its native France.

Lyon, the 4th of July 2008

Nobilis, the French publisher is proud to announce that its baby lifesim game “My Baby”, recently released in France in two versions “My Baby Boy™” and “My Baby Girl™”, has just topped the French charts. My Baby ranked N°1 on Nintendo DS™ French market week 26. The Game has just been released in Spain, Benelux, Italy, and Portugal where the same level of performance is expected.

“Beyond the smart and audacious marketing choices we’ve made, these exciting performances are mainly due to the cutting edge gameplay experience we wanted to provide gamers with. Whereas a lot of competitors provide just mini game compilations involving babies we decided to go for an ambitious gameplay experience based on a never seen before interaction with a digital baby. The result is just impressive whether you belong to the target audience or not. The actual reward for the team is to discover each day new forums with players exchanging tips about the game. This is the sign that with My Baby we have placed casual Gaming where it should be now: mainstream but deep, valuable and impressive!” Declares Sébastien Chirpaz, Publishing Marketing Director for Nobilis.

He adds “We are now working hard on preparing the UK, Germany and US launches… All the lights are green in order to make My Baby one of the new big things on the DS in Q3/Q4 2008”.

Check out the trailer!

http://www.gametrailers.com/player/34552.html

NOBILIS PUBLISHING contacts

Tel: + 33 4 37 49 79 79 - Fax: + 33 4 37 49 79 70

46-48, chemin de la Bruyère – Bâtiment A – 69570 Dardilly, France

www.group-nobilis.com

Sébastien Chirpaz, Publishing Marketing Director – schirpaz@group-nobilis.com

Alexandra Stolz, PR Group Manager – astolz@group-nobilis.com

Christine Pestel, Product Manager – cpestel@group-nobilis.com

Christelle Chandavoine, International Sales Manager – cchandavoine@group-nobilis.com

About Nobilis

Nobilis, a Lyon based producer, publisher, and distributor of video games (PC, Xbox360TM, PlayStation®2, PlayStation®3, PSPTM, Nintendo Wii™, Nintendo DS™, and Interactive DVDs) and video game accessories, was founded in 2001. Nobilis Publishing has developed successful games such as: “My Baby Boy®” and “My baby Girl®” (Nintendo DS™), ” Mountain Bike Adrenaline featuring Salomon”(PlayStation®2), “The Secrets of Da Vinci™”(PC), “Cleopatra™” (PC), and the famous franchises: “Hotel Giant” and “Moto Racer” with over 8 million units sold to date.

Nobilis has several distribution subsidiaries in France (Lyon), Spain (Madrid), Belgium, Holland, Luxembourg (Bruxelles), and an office in Italy (Rome). Nobilis Publishing games are already sold in over 40 different countries with the most prominent partners. Nobilis is also a producer/distributor of accessories thanks to its own brand: Subsonic, a symbol of quality and innovation. These accessories are available for the following platforms: Xbox 360™, PSP™, PlayStation®2, PlayStation®3, Nintendo DS™, and Nintendo Wii™. Official website: www.group-nobilis.com

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