Molyneux to speak at new London games event

New industry event Enterprising Games Week has signed up Lionhead boss Peter Molyneux to deliver the keynote address.

The Fable developer will be speaking at the Apply AI Innovation Conference this June, part of a two day event focusing on brand extension through the use of virtual worlds, AI, games design and Web 2.0.

The second Apply Serious Games conference will also take place as part of the event, along with two master classes — Exploring Second Life for your Business and Social Media: Join the Revolution.

"With two conferences and two master classes across two days, focused on the key issues, coupled with the quality of our speakers, Enterprising Games Week is the right one-stop forum to learn about what can be achieved whilst networking for business," offered Martine Parry, of organisers Apply Group.

The event takes place at the Royal Institute of British Architects, Portland Place, London on June 27 — 28.