Midway becomes the first partner to join TRILOGYi
For immediate release
Trilogy Logistics today reveals its first partner for TRILOGYi, a new division which sees the company offer a bespoke distribution service specially tailored for the independent video games market. Midway will become the first company to take advantage of this service by signing a deal giving TRILOGYi exclusive rights to distribute its titles throughout the UK independent retailers sector thus extending its current contract to include store front deliveries and allowing them to manage the whole process right through to invoicing.
Matthew Allen, Managing Director of Trilogy said: "We recently announced that we are introducing new philosophies into this sector and including new ways of trading by offering a different approach to the way we will service this sector. Midway has recognised the relevance of a service specifically tailored to the independent sector and we're delighted to have them on board.
Midway Games Ltd, renowned for leading titles such as The Mortal Kombat Series, Happy Feet, and The BAFTA award-winning Rise & Fall: Civilizations at War along with its rich arcade game legacy becomes the first company to sign-up to Trilogy's new division. TRILOGYi will be responsible for handling telemarketing, distribution, warehousing, returns and credit control for Midway's whole range of titles to this sector.
Rob Gross, European Sales Director from Midway Games Ltd said: "Midway has been exploring the benefits of consolidating our primary and secondary business model in the UK over the last year, in partnering with Trilogy we believe we have a hand and glove fit in driving and achieving our ambitious growth targets in 2007.'
Trilogy Logistics is the UK's only independent third party logistics company operating in the entertainment markets including DVD, Video, Games, Books and Consumer Electronics. Trilogy's ability to wholly manage all back-end office requirements by managing invoicing, credit control and cash collection is fast making it the preferred logistics partner in the entertainment market.
To take advantage of Trilogy's new independent telemarketing service, retailers call 0845 362 7769 or visit www.trilogy-uk.com to download an account opening form.
For more information contact:
Press Indormation:
Simon Jones, PEPPERMINT M
Tel: 07889 162939,
Email: simon.jones@peppermintm.co.uk
Sales Information:
Paul Oughton, TRILOGY LOGISTICS
Tel: 0845 456 6400
Email: poughton@trilogy-uk.com
ENDS
About Trilogy Logistics:
Trilogy Logistics Ltd. provides logistical services to the Toy, Video Games and DVD markets. An independent logistics and distribution company within the entertainment industry, Trilogy Logistics has grown considerably, especially through its strong partnership program. In addition to continuing to partner with several high-profile blue-chip companies, Trilogy Logistics has also confirmed its presence within the DVD and Toy markets by partnering with independent companies.