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Micro-Payment System A Success For Stateside MMO

Higher revenue for developer, lower prices for players

AUSTIN, TX, AUGUST 7 - Iron Will Games reports resounding success from their recently implemented micro-payment transaction system in the classic MMO, Ashen Empires.

The month of August has seen an overall 25 percent reduction in the monthly premium subscription cost for Ashen Empires players. The new price of $6.00us per month allows users no-limit premium access to the game. Players are still able to play the standard Ashen Empires for free. This drop in price was made possible by the token based in-game and web based stores, which features a variety of convenience items and aesthetic enhancements.

"Ashen Empires is one of the few American MMOs that has implemented a micro-payment transaction system." says Bill Money, the Creative Director for Iron Will Games. "Our token based economy has allowed us to reward our players will lower prices, which we hope will open the doors for more players to join." David Reese, the Lead Developer, adds, "We believe that this is the future financial model of MMOs. It gives players much more flexibility on customizing how they play and pay for the game."

About Ashen Empires

Ashen Empires was one of the pioneering games in the massively multiplayer genre. With its skill based system, Ashen Empires allows players to play the fantasy-based game to choose any path and play-style they wish. Ashen Empires can be downloaded for free at www.ashenempires.com.

About Iron Will Games, LLC.

Headquartered in the gaming hotbed of Austin, Texas, Iron Will Games is a developer and publisher of the massively multiplayer online titles Ashen Empires and Dransik. More information on Iron Will Games can be found online at www.ironwillgames.com.

Contact:

Heidi Schulz

Marketing Manager, Iron Will Games

hschulz@ironwillgames.com

1-512-377-9496 o.

1-512-468-4314 c.

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