Mastertronic Group appoints CIO
The Mastertronic Group announced today that they have appointed industry veteran Graham Wayne to the role of Chief Information Officer. The role will combine a wide range of responsibilities including new business development, technology research, product development and management of IT-based administration systems for both the publishing and manufacturing arms of the group.
Managing Director, Andy Payne made this statement: 'As a group, the diverse nature of Mastertronic operations demand an unusually broad range of skills from a CIO. We are very pleased to be able to secure Graham's services because he has worked extensively in games publishing - I first met him when he was at Telecomsoft in the 80s - as well as manufacturing, pre-press, marketing services, IT, comms and security. He is the ideal person to guide our deployment of new technologies as well as manage and develop the group's administrative systems'.
Wayne was equally enthusiastic about his new role, commenting: 'Having worked in a number of industries, the role of CIO at the Mastertronic Group offered me a rare opportunity to contribute widely to a dynamic and forward-looking group of companies. This is an excellent challenge, and the chance to work with top businessmen like Garry Williams and Andy Payne was an offer I couldn't refuse.'
Previously a DTI accredited business consultant, Graham Wayne has for some time been associated with leading solutions provider The Producers, before which he worked at SCI, was a noted technology journalist and a columnist for PCW. His new role as CIO is effective immediately.
About Mastertronic Group Limited
Mastertronic is one of the best known electronic entertainment brands in Europe. It pioneered the European console market with its launch of the Sega Master System, invented the budget retail sector and built an international development and publishing operation under the Virgin Mastertronic label.
The brand was subsequently relaunched as The Mastertronic Group Limited in 2003 by founder Frank Herman, together with Andy Payne and Garry Williams.
The Group now leads the European value publishing sector through its retail brands M.A.D. (Mastertronic Added Dimension), Sold Out (the UK's largest-selling budget operation, acquired by the Group in 2004) and PC Gamer Presents, a unique quality-assured brand in association with the leading games magazine publisher Future Publishing.
The Group also offers, through its wholly owned subsidiary The Producers Limited (also acquired in 2004) a 'cradle to grave' total turnkey service for physical product, from marketing through packaging and warehousing to retail and electronic distribution. In addition, MAD 4 Games, a wireless channel for content delivery to mobile phones was established first quarter 2005.