Magic Ball

ALEXANDRIA, March 30 -- Alawar Entertainment and Creat Studios are excited to announce the success of the PlayStation 3 version of Magic Ball, a 3D Breakout-style game custom-made to thrill arcade fans. Released in January, the game jumped to the number three spot among the top 10 best-selling titles on the PlayStation Network and remained in the top 10 for two months.

To take advantage of the large number of consumers with game consoles, Alawar commissioned Creat Studios to port Magic Ball 3 to the PlayStation 3. Alawar chose to port the game to the PlayStation 3 to further its phenomenal success. To date, fans have purchase over two million Magic Ball games on various platforms.

To meet the high technological standards of the PlayStation 3, Creat completely redesigned the PC version of Magic Ball 3. The game now supports resolutions of up to 720p and uses Havok, an advanced physics engine, adding unprecedented visual appeal when playing the game on a high definition television. Creat also enhanced the game's music and audio. To date, no other casual release has as many original songs and sound effects.

Magic Ball for PlayStation 3 also features a multiplayer mode in which friends and family members can challenge each other online. In addition, the game supports expansion packs and allows users to buy new game modes and levels online. The creators of Magic Ball for PlayStation 3 will be adding new content on a frequent basis.

"It's a pleasure to see Magic Ball 3 reborn on the PlayStation 3,"said Kirill Plotnikov, Alawar's VP of publishing. "Owners of the console can now enjoy the breathtaking graphics and exciting gameplay this title offers. Even better, the release of Magic Ball through the PlayStation Network is just the beginning of a larger undertaking. Due to the ongoing success of the series, Magic Ball 4 is now in development and we are close to releasing an iPhone version. I fully believe casual game fans worldwide will enjoy these innovative new products."

"PlayStation", "PLAYSTATION" and "PS" Family logo are registered trademarks of Sony Computer Entertainment Inc. The PLAYSTATION Network Logo is a service mark of Sony Computer Entertainment Inc. Magic Ball™ is a trademark of Alawar Entertainment, Inc. Game is developed under license from Alawar Entertainment, Inc. © 2008 Alawar Entertainment, Inc. All rights reserved.

About Alawar Entertainment

www.alawargroup.com

www.alawar.com

Alawar Entertainment has specialized in the development, publication and distribution of casual games since 1999. The company has published more than 200 titles, won fans all over the world and is the biggest provider of casual games in Eastern Europe. Today, Alawar works with more than 30 developers, providing a full range of services that includes producing, distributing and marketing games. Alawar also distributes its own releases via its broad network of websites. The company's offerings can also be found on numerous download portals, including RealNetworks, BigFish Games, Yahoo! Games, AOL, iWIN and others. In addition to distributing games online, Alawar works with CD publishers in more than 20 countries. In 2008, the company significantly increased its presence in Eastern Europe, claiming 85 percent of the casual games market.

About Creat Studios, Inc.

www.creatstudios.com

Creat Studios is an international online publisher of console games. Founded in 1990, the company operates from its headquarters in Canton, Mass., with development studios in Massachusetts and St. Petersburg, Russia. Creat is a certified developer of Sony PSP, PlayStation 3, Nintendo DS, Wii and Microsoft Xbox 360 games and a publisher for the PlayStation Network, WiiWare and XBLA platforms. For almost two decades, Creat has demonstrated high standards of quality and professionalism and offered unique experiences to gamers around the world.

Contact:

Tatiana Chernova

PR and Mass Media

Email: pr@alawargroup.com

Phone: + 7 913-905-55-43

David Laprad

Email: david@alawar.com

Phone: + 1 (615) 785-7472