Little League World Series 2008

SANTA MONICA, Calif., Apr 23, 2008: Activision, Inc. (Nasdaq: ATVI) announced today the upcoming release of Little League ^® World Series 2008 for Wii ^TM and Nintendo DS ^TM . Players will have the ability to bat, pitch and field using intuitive controls developed exclusively for Nintendo's platforms. Little League World Series is the perfect game to play with your friends and family. The game hits shelves August 5, 2008.

"Little League baseball fans, players and families simply haven't had a videogame made just for them, so our goal is to fill this niche," said Dave Oxford, Activision Publishing. "Creating this game with the Little League organization has been a pleasure and we look forward to paying homage to the three million Little League players around the world today."

Little League World Series is the first officially licensed Little League video game to hit next-generation consoles. Bat, pitch and field your way from local sandlot slugger to Little League World Series Champion. Featuring eight U.S. and eight international teams, extraordinarily deep character customization, World Series Mode, and various skill based challenges, Little League World Series offers an exciting, authentic baseball experience. Motion-sensing controls on Wii make it accessible for Little League players and parents, while the DS version gives players the freedom to get on the diamond anywhere.

"Activision has captured the essence of what makes Little League so wonderful for players and spectators alike," Jud Rogers, Sr. Marketing Executive, Little League International. "We look forward to working with them in the upcoming months to help polish the game and bring it to Little Leaguers and fans."

About Activision, Inc.

Headquartered in Santa Monica, California, Activision, Inc. is a leading worldwide developer, publisher and distributor of interactive entertainment and leisure products. Founded in 1979, Activision posted net revenues of $1.5 billion for the fiscal year ended March 31, 2007.

Activision maintains operations in the U.S., Canada, the United Kingdom, France, Germany, Ireland, Italy, Sweden, Spain, the Netherlands, Australia, Japan and South Korea. More information about Activision and its products can be found on the company's World Wide Web site, which is located at www.activision.com.

About Little League International

Little League International is the world's largest organized youth sports program, with nearly 2.7 million participants, led by more than one million adult volunteers, in all 50 states and more than 70 other countries. Founded and headquartered in Williamsport, Pa., Little League's goal is to bring the sports of baseball and softball to children and their families, instilling the values of teamwork, sportsmanship and fair play. While thousands of Little Leaguers have advanced to become Major League Baseball players, with some attaining induction into the Baseball Hall of Fame and Museum, Little League's purpose is to create good citizens first.

The use of "Little League," "Little Leaguer," "Little League Baseball and Softball," "Little League World Series," and "LL" are all registered trademarks protected by act of Congress and should never be used in a general or generic sense to reference any youth baseball or softball program other than that chartered with Little League International based in Williamsport, Pa.

Cautionary Note Regarding Forward-looking Statements: Information in this press release that involves Activision's expectations, plans, intentions or strategies regarding the future are forward-looking statements that are not facts and involve a number of risks and uncertainties. In this release they are identified by references to dates after the date of this release and words such as "will," "will be," "remains," "to be," "plans," "believes", "may", "expects," "intends," and similar expressions. These risks and uncertainties include, but are not limited to, sales of Activision's titles, shifts in consumer spending trends, the seasonal and cyclical nature of the interactive game market, Activision's ability to predict consumer preferences among competing hardware platforms (including next-generation hardware), declines in software pricing, product returns and price protection, product delays, retail acceptance of Activision's products, adoption rate and availability of new hardware and related software, industry competition, rapid changes in technology and industry standards, protection of proprietary rights, maintenance of relationships with key personnel, customers, vendors and third-party developers, international economic and political conditions, integration of recently acquired subsidiaries and identification of suitable future acquisition opportunities, limitations on our ability to issue stock and options and foreign exchange rate changes. Other factors that could cause Activision's actual future results to differ materially from those expressed in the forward-looking statements set forth in this release include, without limitation, the further implementation, acceptance and effectiveness of the remedial measures recommended or adopted by the special sub-committee of independent directors established in July 2006 to review Activision's historical stock option granting practices, the board and Activision; the outcome of the SEC's formal investigation and the derivative litigation filed in July 2006 against certain current and former directors and officers of Activision relating to Activision's stock option granting practices, the possibility that additional claims and proceedings will be commenced, including additional stockholder litigation, employee litigation, and additional action by the SEC and/or other regulatory agencies, other litigation (unrelated to stock option granting practices), and the risks identified in Activision's most recent annual report on Form 10-K and recent reports on Form 8-K. The forward-looking statements in this release are based upon information available to Activision as of the date of this release, and Activision assumes no obligations to update any such forward-looking statement. Forward-looking statements believed to be true when made may ultimately prove to be incorrect. These statements are not guarantees of future performance and are subject to risks, uncertainties and other factors, some of which are beyond our control and may cause actual results to differ materially from our current expectations.

©2007 Activision Publishing, Inc. Activision is a registered trademark of Activision Publishing, Inc. Wii and Nintendo DS are trademarks of Nintendo. ©2006 Nintendo. All other trademarks and trade names are the properties of their respective owners.