Lexar Launches Memory Stick PRO Duo™ Gaming Edition For Sony® PSP™ Gamers To Save Music and Video
Limited Edition Will Include Popular PSP Xploder™ Media Centre Lite Software
London, August 22, 2005 - Lexar Media, Inc. (Nasdaq: LEXR), a world leader in advanced digital media technologies, announced Memory Stick PRO DuoTM Gaming Edition, a high speed memory card with capacities suitable for the popular Sony® PlayStation® Portable (PSPTM) gaming and multimedia handheld, allowing gamers to experience the total capabilities of the PSP console beyond gaming.
A limited edition, and available initially in Europe, Memory Stick PRO Duo Gaming Edition will include the popular XploderTM Media Centre Lite Software. A Windows® based application, Xploder Lite, from BLAZE, is a media management solution with a simple interface to easily drag and drop files, copy, upload and view content on a PSP. With the Memory Stick PRO Duo, the added software makes it easy to download game saves and cheats, download video and listen to music.
"Consumers are looking for ways to maximize their experience whether it's playing Midnight Club III, saving video from this summer's X Games or listening to Green Day," said Fraser MacDonald, Product Marketing Manager at Lexar. "Lexar's Memory Stick PRO Duo with the added Xploder Lite software makes it possible to enjoy the gaming experience and easily organize and navigate video and music capabilities of the Sony PSP."
Available from major retailers, video game outlets and online stores, Lexar's Memory Stick PRO Duo Gaming Edition will offer the high capacities, high-speed performance and reliability necessary to maximize use of the PSP as a multimedia centre.
Lexar's Memory Stick Pro Duo Gaming Edition will be available in 256MB, 512MB and 1GB at most retail stores and comes with a lifetime warranty. Customers are able to upgrade from the included Lite version of Xploder to the full version, PSP Xploder Movie Player and Media Centre, via www.xploder.net. The full version allows for the conversion of movie files from a PC to the PSP.
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For further information, please contact:
Leap / Cancan Communications
Jools Moore
+44 (0)20 7240 7094
jools@cancancommunications.com
About Lexar Media, Inc.
Lexar is a leading marketer and manufacturer of flash memory cards, USB flash drives, card readers and ATA controller technology for the digital photography, consumer electronics, industrial and communications markets. The company holds over 86 issued or allowed controller and system patents, and licenses its technology to companies including Olympus, Samsung Electronics, SanDisk and Sony. For more information, please call 01483 797788 or visit www.lexar.com.
Jools Moore
Leap / Cancan Communications
4 Flitcroft Street
London WC2H 8DJ
T. +44 (0) 20 7395 0509
M.+44 (0) 771 773 4606
jools@cancancommunications.com
www.cancancommunications.com