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“Fable III” Limited Edition Wireless Controller

"Feel the power of a monarch in your hands".

LONDON – Tuesday 17 Aug 2010 – This October, “Fable” fans will get the chance to control their own destiny in “Fable III” with the stunning new “Fable III” Limited Edition Wireless Controller for Xbox 360. The golden cloaked controller features one-of-a-kind artwork created by Lionhead Studios and is steeped in “Fable” lore befitting any king or queen in the making. The “Fable III” Limited Edition Wireless Controller begins shipping to retailers on Oct. 5 and will be available for £39.99 just in time for the Oct. 29 launch of “Fable III,” while supplies last. Outfitted in collectible packaging, the controller comes with an Xbox LIVE token for an exclusive in-game downloadable tattoo set to further customise your hero’s appearance.

Feel the power of a monarch in your hands as you reign over Albion with benevolence or utter contempt. The “Fable III” Limited Edition Wireless Controller is a direct tribute to one of the core ideas behind the latest iteration of the franchise, bringing to life the regal crown of Albion – one of the many incredible pieces of concept art created during the production of “Fable III.” The hand-painted artwork wraps to the contours of the distinctive controller to create the perfect fit as fans journey from rebel to ruler in “Fable III,” whether riding solo in this action-adventure experience or with another revolutionary by your side in dynamic couch co-op or over Xbox LIVE.

“Fable III” sets the stage for an unparalleled action and adventure experience, in which you will be called upon to lead a rebellion against your brother, the tyrant king Logan, and rise up as the new ruler of Albion. Take part in all the action, drama and humour as you’re propelled into a rich and engaging story, featuring a unique cast of characters around you.

“Fable III” will be available in a Standard Edition £49.99 and Limited Collector’s Edition £59.99 for Xbox 360, and is available now for pre-order at participating retailers. With the all-new character creator tool at xbox.com/fable3, called the “Fable III” Villager Maker, fans who pre-order the game can create and bring their personalised villager to life. The in-game villager will deliver to your hero a thrilling new quest and 1,000 gold in fortune.

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“Fable III” launches on October 29th and is not yet rated by PEGI. For more information, visit xbox.com/fable.

For additional details, visit Lionhead at lionhead.com/fable3 and facebook.com/fable3.

For consumer media enquiries, please contact:

Baz Singh / 020 3047 4024 / balraj_singh@jcpr.com

Nik Thakkar / 020 3047 4087 / nik_thakkar@jcpr.com

For specialist media enquiries, please contact:

Dominic Carey / 01189 095334 / v-docare@microsoft.com

About Xbox 360

Xbox 360 is a superior video game and entertainment system delivering the best games, unique entertainment features and a unified online gaming network that revolve around gamers. Xbox 360 has a portfolio of more than 300 games in nearly 40 countries. More information can be found online at http://www.xbox.com/en-GB/.

About Xbox LIVE

Xbox LIVE connects more than 23 million members across 26 countries to each other and the entertainment they love. Home of more entertainment from one remote than can be found from any device connected to the television, Xbox LIVE is also a unified online social network bringing friends together, no matter where they are — in the living room or across the world. More information and Xbox LIVE membership can be found online at http://www.xbox.com/en-GB/live/bestoflive/connectnow.htm.

About Microsoft

Founded in 1975, Microsoft (Nasdaq “MSFT”) is the worldwide leader in software, services and solutions that help people and businesses realize their full potential.

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