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Kohnke Communications Appoints Julia Roether To Lead New Los Angeles Office

FOR IMMEDIATE RELEASE

San Francisco, CA - October 4, 2007 - Kohnke Communications, the premier public relations agency for interactive entertainment, today announced that Julia Roether has joined the firm as vice president and will open and lead a new Los Angeles office. Her responsibilities will include providing strategic council to the firm's interactive entertainment, consumer and digital lifestyle accounts, and overseeing a team representing a variety of game industry clients.

"Julia brings a wealth of knowledge, leadership, and an extensive background in public relations and consumer and interactive entertainment which is a perfect compliment to our world-class team," said Richard Kain, general manager. "We look forward to Julia growing our presence in Los Angeles, and giving us senior level counsel in the heart of the entertainment industry."

Prior to joining Kohnke Communications, Roether spent seven years at GolinHarris where she oversaw public relations activities for Nintendo of America in the United States, including media relations, global communications, investor relations, third-party relations and the introduction of new Nintendo hardware and software products. Roether spearheaded the hardware launches for the Wii TM and Nintendo DS TM as well as numerous Nintendo properties such as Mario, Zelda and Metroid.

Before joining GolinHarris, Roether was a senior manager of corporate communications at Activision Inc., where she oversaw the implementation and execution of media relations for the firm's console products, including such key franchises as Tony Hawk's Pro Skater, X-Men, and Disney/Pixar's Toy Story 2. Roether began her career in the interactive entertainment industry as a public relations manager for Interplay Productions.

About Kohnke Communications

Founded in 2002, Kohnke Communications is the premier public relations agency for interactive entertainment companies. Based in San Francisco, New York, and Los Angeles, and with international access around the globe, the agency is a full service firm providing a range of services from product and company launches to crisis consultation, corporate branding, media training, business development, design, and event management. All of the agency's staff are gamers, whose deep knowledge of all the industry stakeholders provides clients with a comprehensive, in-depth approach to this unique industry.

For companies looking for a simple press release instead of a sustained campaign, the agency's Game Wire TM service is a cost-effective method used by publishers, developers, and other newsmakers to reach the journalists who cover this vibrant space. For more information, please visit: www.kohnkecomm.com

CONTACT

Chris Heintz

415-777-4000

heintz@kohnkecomm.com

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