Kayak Interactive And Synergenix Interactive Unite As Blaze
Mobile Entertainment Developer and Publisher Launch New Global Corporate Brand Identity
For Immediate Release:
SAN MATEO, Calif., March 13, 2006 - Kayak Interactive today announced that after fully consolidating with European wholly-owned subsidiary Synergenix Interactive and the successful integration of the mobile games publisher Chasma, the company has named its new self BLAZE and can be found at www.blaze.com. Acquired by Kayak Interactive in February 2005, Synergenix had been operating under its own name for the past year. BLAZE headquarters will remain in San Mateo, Calif. with European operations in Stockholm, Sweden. The company also has offices in London, England.
"BLAZE represents the culmination of three mobile game pioneers," said BLAZE President and CEO Keith McCurdy. "As the mobile game market continues to expand rapidly, we believe it is critical to step forward with a strong, united identity that resonates with consumers as well as licensing and distribution partners.
BLAZE plans to aggressively build on its existing portfolio of mobile entertainment for the masses in the coming year with the release of four highly anticipated Da Vinci Code games, additional VH-1 and MTV-branded content and other original and licensed properties. In 2005, the company released a wide range mobile offerings that appealed to both casual and avid gamers such as Slingo-2-Go, Poker Superstars Hold 'em, VH-1 I Know the 80's Trivia, The Three Stooges: Making Dough, Dick Tracy: The Fight for Truth, Carmageddon, Crazy Golf, Guinness World Records, Pixudoku, Lock 'n Load, and Conflict: Global Storm.
The BLAZE senior management team will remain in place; reporting into BLAZE President and Chief Executive Officer Keith McCurdy is Doug Koo, Chief Financial Officer, Tamara Artim, Vice President of Sales and Operations; Martin Forsling, Managing Director of Europe and Asia (formerly CEO of Synergenix and Managing Director of Europe); and Nic Garner, Head of Development and Production, Europe and Asia.
ENDS
Notes To Editors:
About BLAZE
BLAZE is a leading global mobile entertainment publisher. The company has worldwide distribution with more than 60 carriers and partners in Europe, North America, and Asia. Based in San Mateo, California, and with offices in Stockholm, Sweden and London, England, Blaze publishes a wide portfolio of mobile entertainment products targeting mass market consumers and based on leading branded media properties. The company's portfolio encompasses connected community games and single player games, and is available on Java, Brew, and Symbian devices from all leading mobile handset manufacturers.. BLAZE has raised significant financing from top tier Venture Capital funds including VantagePoint Venture Partners, TL Ventures, and EnerTech Capital. More information can be found at www.blaze.com.
Contacts:
BLAZE (US)
Lisa Paulson
BLAZE (EU)
Katarina Lindvall
E: katarina.lindvall@blaze.com
Media
Brian Baglow
Indoctrimat
M: +44 (0) 7747 792247