Just A Game launch

Berlin, August 5, 2010 | The Just A Game GmbH officially commenced business operations in the German capital on July 15. The internationally operating publisher focuses on the publication of first-class entertainment content aimed at a broad target-group.

Just A Game strategically targets two business areas in a unique combination: direct sales of browser based multiplayer and social games and innovative mobile games on the one hand, and publishing and license trade of classic “offline games” for next gen consoles and PC for retail and digital distribution on the other. With an experienced management team and the combination of international trade and their own operation of online and mobile games, Just A Game has a variety of options, like e.g. an established, global and far-reaching network of partners, a high-quality portfolio of titles, international knowledge of relevant markets and a maximum degree of experience in online marketing and monetization of the Free2Play business.

With regard to the distribution of their high-quality product portfolio, Just A Game can fall back on a strong national and international network of notable distribution partners that allows for simultaneous and global publications. With regard to the operation of their own online and mobile games, the Berlin company benefits from its strategic sales and distribution cooperation with Covus GmbH, which operates one of the leading German online gaming portals, www.browsergames.de.

For the first time, Just A Game GmbH presents itself to the public at the gamescom at their stand no. B-038 in hall 4.1 in the Business Center. This new multi-platform publisher is a subsidiary of Bob Mobile AG, a leading marketer of mobile and interactive value-added services. Currently, Bob Mobile AG services reach almost 200 million cell phone users all across Europe.

Remco Westermann, managing director of Bob Mobile AG, places great expectation on Just A Game GmbH. “With the formation of Just A Game GmbH, we develop one of the fastest-growing markets these days. With our unique combination of the two business areas, we are perfectly positioned, and we aim for a minimum turnover of five million Euros already in 2011.”

About Just A Game GmbH:

Just A Game GmbH is a globally operating publisher for computer and video games headquartered in Berlin. The company is a subsidiary of Bob Mobile AG and brings together a highly motivated team of people with many years of experience in the field. The business focuses on marketing and direct end customer sales of multiplayer and social games for internet and mobile platforms as well as on the B2B distribution of online games and high-quality publications for next gen consoles and PC. This allows Just A Game GmbH to not only cover the whole claviature of interactive entertainment but also to access a strong global network of partners and a strategic sales and distribution cooperation with Covus GmbH & Co KG., the latter operating one of the leading online gaming portals with www.Browsergames.de. For further information on Just A Game GmbH and its current publications, please visit www.just-a-game.com.

About Bob Mobile AG:

Bob Mobile AG is a holding company in the area of mobile value added services, based in Straelen, Germany. As a leading marketer of mobile and interactive value added services, Bob Mobile has established direct-to consumer distribution in several European countries via its subsidiaries and possesses a technical reach of nearly 200 million mobile phone users. In addition, the Bob Mobile Group develops cutting-edge mobile content & concepts. Bob Mobile specialises in selling its products via TV and the internet and cooperates closely with leading television broadcasters as well as internet networks. The Bob Mobile Group focuses on profitable growth: via expansion into new countries as well as via active product and services development for current as well as new multimedia handsets.