iPhone Game Rebate Program

Calgary, Alberta, Canada - January 22, 2010

Ph03nix New Media, a leading game development company focused on creating inspiring and engaging games for audiences of all ages, today announced that their ground-breaking iPhone Game Rebate program is now available to users in the UK. Now iPhone and iPod Touch users from Canada, the United States and now the UK can enjoy a $1 rebate on the purchase of any game from the App Store until Jan. 31.

“After launching this initial promotion to kick off the rebate program we received a lot of requests for it to be made available in the UK,” said Jon Lam, CEO and Founder of Ph03nix New Media. “We always look for opportunities to service new markets and are thrilled to bring this exciting new program to one of the App Store’s most important regions.”

After Jan. 31, rebate promotions through the iPhone Game Rebate program will feature individual games or groups of games from specific companies, and may vary in terms of reward. The program is flexible enough that it can offer rewards for any iPhone game or app. Publishers or developers interested in participating in the rebate program can inquire at the following address: support@iphonegamerebate.com

To receive iPhone Game Rebates, users need to follow three simple steps:

1. Register here: http://www.iphonegamerebates.com/Rebate/Signup.htm

2. Send your iTunes receipt to: showmethemoney@iphonegamerebates.com

3. Receive the cash rebate once the proof-of-purchase has been confirmed

For more on the iPhone Game Rebate program, please visit: http://www.iphonegamerebates.com

For more information about Ph03nix New Media, please visit: http://www.ph03nixnewmedia.com

About Ph03nix New Media

Based in Alberta, Canada, Ph03nix New Media is a game development company focused on creating inspiring and entertainment multi-platform games. Founded in 2003 by entrepreneur Jon Lam, Ph03nix New Media specializes in designing casual games, and has received widespread recognition for the Curse of the Pharaoh series, which topped the charts on leading casual game portals. Ph03nix New Media is backed by AVAC Ltd. and received $1.1 million in investment funding. In 2009, Ph03nix New Media launched the iPhoenix Fund, a $1 million investment fund focused on development for the iPhone platform. Additionally, the company acquired Blue Unit Studios, a Calgary-based iPhone game development studio, and formed Big Stack Studios and Triple Hippo Studios, the iPhone and casual games divisions of Ph03nix New Media. For more information, please visit: www.ph03nixnewmedia.com.

Kate Pietrelli, TriplePoint for Ph03nix New Media

(415) 955-8500

katep@triplepointpr.com