International Cricket 2010

Thursday 18th March/... Complete with all new ‘Action Cam’ that will take gamers right onto the pitch and into the heat of battle, Codemasters® today announced International Cricket 2010™, coming this summer for the PLAYSTATION®3 computer entertainment system and Xbox 360® video game and entertainment system from Microsoft®.

International Cricket 2010 is set to continue Codemasters 15 year association with world class cricket and follows last summer’s Number One best seller Ashes Cricket 2009. Produced by Codemasters and developed by Trickstar Games, the Australian developer with a team pedigree that includes Ashes Cricket 2009 and the Brian Lara series, IC 2010 steps up to the crease with a range of innovations and enhancements to set the new standard in authentic cricket gaming.

The new Action Cam will immerse players in all the on-pitch drama, intensity and excitement of fiercely competitive international cricket. Supplementing traditional broadcast views, players can now feel the satisfaction of smashing home 90mph+ deliveries and experience the thrill of thundering down the track to bowl from Action Cam’s new on-field perspectives.

A key addition to the range of fielding, bowling and batting improvements is the new ‘Power Stick’. Giving batsmen 360° analogue power and direction control, Power Stick enables the widest selection of shots, from pushing quick singles to gaps in the field to risky shots and everything in between.

Officially licensed by the England and Wales Cricket Board and Cricket Australia to feature official players, stadia and kits, International Cricket 2010 can be enjoyed in a wide range of game modes including new instant tournaments. A comprehensive player editor enables gamers to put themselves into the game and the squad editor allows players to edit the player name, appearance, team and attributes of all athletes. Gamers can compete as any of the expanded roster of 16 nations at an improved selection of 21 stadia around the world, including Lord’s, the Home of Cricket.

“With a focus on taking gamers into the action like never before, International Cricket 2010 will deliver the most authentic cricket gaming yet,” said John Szoke, Producer, Codemasters. “Codemasters enjoys an unrivaled heritage in producing cricket games, and International Cricket 2010 will build on this success with a range of innovative gameplay features and enhancements.”

“We’re delighted to partner with Codemasters to develop the next leap forward in cricket gaming,” said Tony Parkes, Studio Director, Trickstar games. “Our passionate team of industry veterans, which includes development talent who have worked on the Brian Lara series and Ashes 2009, is determined to deliver the most immersive and intuitive cricket experience for all fans of the sport.”

Complete with local and online multiplayer, International Cricket 2010 launches this summer for Xbox 360 and PLAYSTATION®3. For the latest news and screens, visit www.codemasters.com/cricket.

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MEDIA INFORMATION:

Andy Gray, Communications Manager

Andy.gray@codemasters.com

Codemasters (UK) 01926 814 132

Adrian Lawton Communications Manager

Adrian.lawton@codemasters.com

Codemasters (UK) 01926 814 132

Richard Eddy, Director, Communication

Rich.eddy@codemasters.com

Codemasters (UK) 01926 814 132

Consumer Lifestyle PR

Codemasters@bhpr.co.uk

Barrington Harvey (UK) 01462 456 780

ABOUT CODEMASTERS

Codemasters is a leading developer and publisher of best-selling interactive entertainment products for a global audience across multiple gaming platforms and channels. Established in 1986, the company’s dominant brands include Colin McRae DiRT, Race Driver GRID, Overlord and Operation Flashpoint; the company recently secured the exclusive worldwide video game rights to FORMULA 1. Codemasters is headquartered in Warwickshire UK, with North American operations based in Universal City, Calif. The company also maintains operations in Japan, Germany, France, Spain, Benelux and Malaysia. Codemasters receives over two million visitors to its web site every month, discover why at www.codemasters.com

ABOUT TRICKSTAR GAMES

Established in 2009, Trickstar Games is Australia’s newest but most experienced developer of best-selling interactive entertainment products for Xbox 360® and PLAYSTATION®3. The company is headquartered in Prahran, Melbourne. www.trickstargames.com

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