IMVU

Palo Alto, CA – Sept. 29, 2010 – IMVU, an online community and social entertainment network where members use 3D avatars to meet new people, chat, create and play games with their friends, today announced the immediate availability of the company’s first Mac client for Apple computers. In addition, the company is also introducing its first iPhone App, IMVU 2Go, for use on Apple’s popular iPhone and iPod touch devices. These two new products make it easy for the millions of Mac, iPhone and iPod touch users to enjoy all the entertaining features IMVU has to offer whether they’re at home or on-the-go. The IMVU Mac client and the IMVU 2Go App are free.

“We’re excited that Apple customers can now, for the first time, participate in the IMVU community of more than 50 million registered users,” said Cary Rosenzweig, CEO of IMVU. “We’re opening up IMVU to a group of creative individuals who are sure to make an outstanding contribution to the IMVU community.”

IMVU’s new Mac client delivers outstanding social entertainment experiences that have been available on the PC since the company first launched IMVU in 2004. Users new to the IMVU platform can easily create a free account and select an avatar of their choice. Members can then immediately begin exploring IMVU to meet new people, chat, create and play games with their friends. They can also check out IMVU’s virtual goods catalog of more than four million items – the world’s largest – in order to begin creating online personas as unique as they are.

The company’s new IMVU 2Go App for the iPhone and iPod touch gives IMVU members the ability to enjoy IMVU anytime, anywhere. With IMVU 2Go, members can text, chat, send and receive messages, accept friend requests and group invites, upload pictures to their personal IMVU gallery and much more.

“We’re already seeing good usage of IMVU 2Go from our members who are interested in chatting and staying connected to IMVU while they are not at their computers,” said Lee Clancy, Senior Vice President of Product Management. “They’ve given IMVU 2Go a 4-star rating at the App Store, which is a strong indicator of high quality.”

IMVU’s new Mac client is available free-of-charge at http://www.imvu.com/signup/index.php

The new IMVU 2Go App is also available for free in the App Store on the iPhone and iPod touch located at http://itunes.apple.com/us/app/imvu-2go/id385604585?mt=8

About IMVU, Inc.

IMVU, Inc. ( www.imvu.com) is an online community where members use 3D avatars to meet new people, chat, create and play games with their friends. IMVU has reached 50 million registered users, 10+ million unique visitors, for more information visit http://www.imvu.com/about/

Media Contact:

Daniëlle Vogelenzang

(+31) 6 34 00 44 93

danielle@gamelosophers.com