IGN Entertainment Launches Mobile Video Channel For Verizon Wireless V CAST Customers
Fox Interactive Media's Leading Gaming and Entertainment Network to Deliver Original Video Content via IGN Mobile Video Channel on V CAST from Verizon Wireless
BASKING RIDGE, N.J. and LOS ANGELES - IGN Entertainment, a unit of Fox Interactive Media, and Verizon Wireless, operator of the nation's most reliable wireless broadband network, today announced the availability of the IGN Mobile Video channel on Verizon Wireless' V CAST service. The channel will be updated daily with video content from IGN.com's ( http://www.ign.com) leading collection of videogame, entertainment and lifestyle features, offering Verizon Wireless V CAST customers approximately 50 segments per week.
On the IGN Mobile Video channel, video segments will range from two to eight minutes in length and cover a broad range of topics, including videogame reviews; game and movie trailers; celebrity interviews; and game gear. Much of the V CAST channel's content will be derived from the IGN Web site's IGN Video ( http://video.ign.com) offering, which includes the popular "IGN Weekly" video show - a weekly summary of what's new and hot in gaming and entertainment. The V CAST channel is specially formatted for high-quality viewing on mobile devices.
V CAST from Verizon Wireless is the first true wireless broadband consumer multimedia service in the country and runs on Verizon Wireless' Evolution-Data Optimized (EV-DO) network, available to more than 200 million Americans from coast to coast. With V CAST Video, customers can get video content on-demand including news, weather and sports updates, clips from popular TV programs, music videos, movie trailers, 3D games and more.
"This agreement with Verizon Wireless is another great step in extending the reach of FIM's leading Web content to users on every possible platform," said John Smelzer, senior vice president and general manager of mobile for Fox Interactive Media. "We are proud to work with Verizon Wireless to make IGN's leading gaming and entertainment content available to all Verizon Wireless V CAST subscribers."
The extension of IGN Entertainment's video content to mobile devices builds upon the site's decade-long original video production efforts, which were recently boosted by the launch of "IGN Weekly" in 2005. IGN.com currently delivers more than four hours per week of gaming, entertainment and lifestyle video content to its more than 15 million monthly visitors. The agreement with Verizon Wireless' V CAST marks the third platform on which consumers can access IGN Mobile Video. The agreement also builds upon Fox Interactive Media's existing relationship with Verizon Wireless, which currently includes the availability of stats, scores and video content from FOXSports.com on V CAST.
To get V CAST, customers with select V CAST-enabled phones can check out V CAST whenever they want for just $3.00 for 24-hour use or by signing up for the $15.00 V CAST VPak monthly subscription. The IGN Mobile Video channel is located within the Entertainment category on V CAST. Customers get unlimited basic video, including IGN Mobile Video, but application download fees apply for 3D games and premium video. There are no airtime charges to download, stream or watch V CAST content.
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About Verizon Wireless
Verizon Wireless operates the nation's most reliable wireless voice and data network, serving more than 59 million customers. The largest US wireless company and largest wireless data provider, based on revenues, Verizon Wireless is headquartered in Basking Ridge, N.J., with 65,000 employees nationwide. The company is a joint venture of Verizon Communications (NYSE: VZ) and Vodafone (NYSE and LSE: VOD). Find more information on the Web at www.verizonwireless.com. To preview and request broadcast-quality video footage and high-resolution stills of Verizon Wireless operations, log on to the Verizon Wireless Multimedia Library at www.verizonwireless.com/multimedia.
About IGN Entertainment
IGN Entertainment, a unit of Fox Interactive Media, Inc., is a leading Internet media and services provider focused on the videogame and entertainment enthusiast markets. Collectively, IGN's properties reached more than 30 million unique users worldwide in the month of August 2006, according to Internet audience measurement firm comScore Media Metrix.* IGN's network of videogame-related properties (IGN.com, GameSpy, FilePlanet, TeamXbox, Direct2Drive and others), is the Web's number one videogame information destination and attracts one of the largest concentrated audiences of young males on the Internet. IGN also owns and operates the popular movie-related website, Rotten Tomatoes and one of the leading male lifestyle Websites, AskMen.com. In addition, IGN provides technology for online game play in videogames. IGN is headquartered in the San Francisco Bay Area, with offices throughout the U.S. and in Montreal.
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Jeffrey Nelson
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Jeffrey.Nelson@verizonwireless.com