IGA Worldwide appoints media heavyweight from THQ to accelerate global revenues
Tim Walsh brings 18 years of publishing industry savvy covering games, software and music to his new role asVice President of Media Acquisition for IGA
August 7, 2006
IGA Worldwide, Inc., the leading independent in-game advertising company, has announced a 'blue chip appointment' with Tim Walsh joining the company as Vice President of Media Acquisition.
Walsh brings 18 years of senior publishing industry knowledge and expertise to his new role in charge of IGA Worldwide's global interactive entertainment software publishing partnerships.
In this new role he will be responsible for accelerating the growth of IGA's proprietary Radial ad serving network, by increasing the available content for lucrative placement of in-game advertising for the world's leading brands and agencies.
Most recently Walsh was President of THQ Wireless, Inc., a division of the $800 million in revenues THQ, Inc. Walsh previously led the entertainment group's international division, as Senior Vice President, International Publishing, generating sales from $13 million to $200 million in under seven years, the fastest CAGR in the industry at the time.
"Tim is a key global player in this industry and a very credible one at that," said Justin Townsend, CEO of IGA Worldwide. "His knowledge of the publishing industry and talent for building profitable relationships quickly, will undoubtedly accelerate and help consolidate IGA's position as a world leader of in-game advertising," he added.
While Walsh has nine years of experience with publishing giant THQ, earlier in his career he led international business development for Accolade, a company that was sold to Atari, and previous to this role he held development and international roles at Time Warner, Capital Records and EMI Music.
"Joining IGA Worldwide at this time is like getting into a rocket just before lift-off. This is a very exciting opportunity and in my role I expect to contribute significantly to the company, its investors, and to its existing and future publishing partners," said Walsh.
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About IGA Worldwide, Inc.
IGA Worldwide, Inc. ( www.igaworldwide.com) is the leading independent in-game advertising company helping brands to understand and exploit the rich and diverse opportunities available now and in the future. Its proprietary ad serving network, Radial, enables advertisers to target millions of engaged consumers across a wide range of platforms and genres while they play. It also provides strategic consulting services including integrated product placement and promotion through its wholly-owned communications consultancy, Hive, a trading name of IGA Hive Ltd. Headquartered in New York with offices in London and Berlin, the group is backed by Easton Capital Group, Intel Capital, Morgenthaler Ventures and DN Capital. IGA has recently been voted by ad industry-leaders as the 'Breakout Company of the Year 2006' and as a 'Top Private Technology Company In The World'.
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