Humans Subject to Alien Influence and Propaganda in New THQ Video Game
Tinfoil Hats Ineffective Against Probing
CALABASAS HILLS, Calif., June 1 /PRNewswire-FirstCall/ -- THQ Inc. (Nasdaq: THQI) today announced the detection of paranormal online activity being tracked at www.alien-army.com. The Web site appears to be recruiting humans at an alarming rate in an effort to build awareness and understanding about the Destroy All Humans!TM video game, scheduled for release on the PlayStation®2 computer entertainment system and Xbox® video game system from Microsoft, June 21, 2005, at the suggested retail price of $49.99.
Upon further investigation it appears the community of online brand ambassadors for Destroy All Humans! is exercising the power of the internet to create fan sites and blogs, participate in weekly contests, propagate Destroy All Humans! banner placement and achieve other initiatives to spread consciousness about the game to online hotspots visited by Alien Army members.
"We're here to make sure our alien friends are not misunderstood or misrepresented," said Wag, webmaster of AlienArmy.com. "I mean, sure the game is called Destroy All Humans!, but I don't think they really mean it. Why else would anyone who joins the Alien Army be granted access to the mothership, instead of being left on Earth?"
"Destroy All Humans is one of the most anticipated titles of 2005 and is another example of THQ's growing presence in the core gamer market," said Peter Dille, senior vice president, worldwide marketing, THQ. "The game has a style and feel all its own, and we've been focused on delivering a marketing campaign as original as the title itself."
In addition to the inside track to the invasion, consumers who enlist in the Alien Army receives a personal e-mail account, exclusive game information and opportunities to win gift cards, games and much more. For more information on the video game or how to join the Alien Army, visit www.destroyallhumansgame.com.
About Pandemic Studios
Pandemic Studios is a premier developer of entertainment for PlayStation 2, Xbox, GameCube, and the PC. Over the last seven years, industry veterans Josh Resnick and Andrew Goldman have steadily built the company into one of the largest independent developers in the world, with studios in Los Angeles, California and in Brisbane, Australia. Pandemic's highly acclaimed recent releases include Full Spectrum WarriorTM, Star Wars BattlefrontTM, and MercenariesTM. All have earned numerous awards and accolades for their graphical expression, technological innovation, and compelling gameplay. For more information about Pandemic, visit www.pandemicstudios.com.
About THQ
THQ Inc. (Nasdaq: THQI) is a leading worldwide developer and publisher of interactive entertainment software. The company develops its products for all popular game systems, personal computers and wireless devices. Headquartered in Los Angeles County, California, THQ sells product through its global network of offices located in the United States, United Kingdom, France, Germany, Spain, Korea and Australia. More information about THQ and its products may be found at < www.thq.com > and < www.thqwireless.com >. THQ, THQ Wireless, Destroy All Humans and their respective logos are trademarks and/or registered trademarks of THQ Inc.
This press release may contain "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995. These forward-looking statements are based on current expectations, estimates and projections about the business of THQ Inc. and its subsidiaries (collectively referred to as "THQ"), including but not limited to expectations and projections related to Destroy All Humans!, and are based upon management's beliefs and certain assumptions made by management. Such forward-looking statements are subject to risks and uncertainties that could cause actual results to differ materially from those expressed or implied by such forward looking statements, including, but not limited to economic, competitive and technological factors affecting the operations, markets, products, and pricing of THQ. Unless otherwise required by law, THQ disclaims any obligation to update its view on any such risks or uncertainties or to revise or publicly release the results of any revision to these forward-looking statements. Readers should carefully review the risk factors and the information that could materially affect THQ's financial results, described in other documents that THQ files from time to time with the Securities and Exchange Commission, including its and Quarterly Reports on Form 10-Q and Annual Report on Form 10-K for the fiscal period ended March 31, 2004, and particularly the discussion of risk factors that may affect results of operations set forth therein. Readers are cautioned not to place undue reliance on these forward- looking statements, which speak only as of the date of this press release.
Contact:
Tom Stratton
THQ/ Media Relations
818/871-8503
Julie MacMedan
THQ/ Investor Relations
818/871-5090