Guitar Hero: Warriors of Rock

To mark the launch of Guitar Hero: Warriors of Rock , the first ever gaming guitar has been inducted in to the legendary Hard Rock Hall of Fame by the UK’s biggest Kiss Fan Kevin Curtis. A member of the world’s longest running KISS tribute band, Kevin was on hand to unveil the guitar which was framed and signed by the game’s narrator, living rock legend and KISS co-founder Gene Simmons. The gaming controller now sits alongside historic memorabilia from such rock royalty as The Beatles, Jimi Hendrix and Elvis Presley, where Guitar Hero has taken its rightful place in the pantheon of rock music lore as part of the Hard Rock Hall of Fame.

Photography of Kevin Curtis unveiling the gaming guitar at the Hard Rock Hall of Fame is attached. The accompanying photography caption is as follows:

“The first video-game guitar is officially inducted into the Hard Rock Hall of Fame today, by KISS super-fan Kevin Curtis to mark the launch of Guitar Hero: Warriors of Rock.”

“ Guitar Hero is a rock n roll icon and has made an incredible impact on the music industry,” added Marc Carey, Regional Sales & Marketing, Hard Rock Europe. “We are delighted to be part of the Guitar Hero: Warriors of Rock launch and to be inducting such an influential piece of music and gaming memorabilia into our collection. Hard Rock owns over 79,000 pieces of authentic music memorabilia that are proudly displayed in our cafes, hotels and casinos around the world. I have no doubt that one of the brand-new guitar controllers signed by Gene Simmons will be a welcome addition.”

Guitar Hero: Warriors of Rockis available from 24 ^th September on the Xbox 360® video game and entertainment system from Microsoft and PlayStation®3 computer entertainment system developed by Neversoft Entertainment as well as Wii™ from Vicarious Visions.  The new game invites all budding warriors of rock to join with their friends in an epic journey to save rock n’ roll.  Featuring an impressive 90+ track set list, a totally redesigned rock-inspired guitar controller and a host of all-new gameplay features, living room legends and their friends can strum, drum and wail in the most immersive music videogame experience to date. 

For more information, contact Frank PR at activisionpr@frankpr.it / 020 7693 6999