Greystripe and Digital Chocolate to Deliver Ad-Supported Mobile Games
(SAN FRANCISCO) - Greystripe, the largest distributor of ad-supported mobile games and applications announced a Tier-1 game publisher deal to distribute free mobile games with award winning publisher, Digital Chocolate.
A selection of Digital Chocolate's mobile games will be delivered through all 20 of Greystripe's Catalog Platform partners in addition to GameJump.com, the world's largest free, ad-supported mobile game portal. Additionally, Digital Chocolate will monetize their content via Greystripe's AdWRAP advertising network, which includes brands like Yahoo!, New Line Cinema, Progressive Insurance and Zagat.
"We are very supportive of new models that drive discovery and trial of mobile content, partnering with Greystripe is a big step towards this goal," said Jason Loia, COO at Digital Chocolate. "Greystripe's approach of ad-enabling content could open up a large segment of new consumers to our award-winning, made-for-mobile games."
The Digital Chocolate games to be distributed by Greystripe are as follows:
Tower Bloxx - IGN Editor's Choice Award, Pocket Gamer Gold Award, WGWorld Editor's Award
Café Solitaire
Johnny Crash - Gamespot Editor's Choice Award
Mafia Wars Yakuza - IGN Editor's Choice Award and Game of the Month, Mobile Choice Award
Night Club Empire - IGN Editor's Choice Award
Rollercoaster Rush - IGN Editor's Choice Award, CDG Game of the Year 2006