Giant Realm/GamersHell.com deal
US ads agreement signed.
New York, May 21, 2009 – Giant Realm, Inc., the online media company that delivers millions of millennial males to advertisers via its fast-growing publisher group of targeted entertainment communities, today announced that it has signed an agreement with GamersHell.com to exclusively represent its advertising inventory in the United States. The popular online destination is constantly ranked as a top 40 Gaming Information property by comScore’s Media Metrix data, and attracts more than 5.2 million visitors per month, according to Google Analytics.
This marks the first time that GamersHell.com has entered into an exclusive ad representation deal. The site, which features breaking news, detailed reviews and high-quality editorials, also has one of the most extensive libraries of file downloads for every video game genre.
“Previously, we had shied away from signing exclusive representation deals, but Giant Realm has impressed us with its understanding of our audience and its ability to attract brand-name advertisers,” said Francesco Ambrosetti of GamersHell.com. “We look forward to working with the company to generate new opportunities for us.”
“GamersHell is a perfect example of a specialized site that has experienced phenomenal growth due to its authentic content and lively community,” said James Green, CEO, Giant Realm, Inc. “We are honored that they have chosen us for exclusive representation, allowing us to extend our reach of highly engaged, young males.”
GamersHell.com joins dozens of other focused gaming and entertainment destinations in the Giant Realm Publisher Group, including ShackNews, Screw Attack, Scorehero and Mania.com. Each site offers in-depth content as well as a passionate community of young male first-movers.
About Giant Realm, Inc
Giant Realm, Inc. ( www.GiantRealm.com, http://Corp.GiantRealm.com/) is a rapidly- growing online media company which helps marketers reach the male 18-34 demographic that has disappeared from the traditional media landscape and online portals. GiantRealm.com and its growing publisher group deliver authentic content and community for enthusiasts of entertainment platforms including video games, film/TV and humor. The New York-based company exclusively represents all websites that are part of the Giant Realm Publisher Group and allows its publishers to monetize 100% of their ad inventory. According to Google Analytics, Giant Realm currently reaches 36.5 million individuals worldwide every month. Giant Realm's shareholders include SoftBank Capital, Comcast Interactive Capital, the William Morris Agency and the Edison Venture Fund.
# # #