Gameloft teams with MobVision for new ads push
Admoda used to advertise games on mobile internet
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Gameloft has adopted MobVision's Admoda advertising solution, allowing the games company to advertise its titles on the mobile internet.
The system allows developers and publishers to target specific handsets and countries, and display campaigns in relevant languages with animated banner ads.
MobVision's Admoda has a live global publisher network exceeding 400 million WAP impressions per month.
This is the latest initiative from Gameloft, which earlier this week revealed it intends to deliver 20 new titles to gamers throughout 2007.